Giving away something for free is often a method that people shun, as most people want to sell products at a price. People also perceive that giving away things for free devalues the product.
However, strange as it may be, experts in online marketing have shown that giving away free e-books can help to increase your sales in the long run online. Giving away something of value free often gets it spread around the internet quickly and widely, and this helps you to gain awareness and credibility at a pace greater than selling e-books initially.
Yes, it may be heart wrenching to lose so many customers that you could have gotten if you have sold the e-book instead. However, what you gained are lots of potential customers for your upcoming products.
You need to get the process right, and do not rush into things without proper planning. Here are the top 2 tips on online marketing with e-books, and how you can gain valuable viral marketing.
Tip #1:
Look for JV partners or affiliate marketing partners that can help you to distribute these e-books faster and wider than if you do it alone. Check out your list of online friends, or approach suitable website owners to do it for you. Often you need to provide them with attractive incentives, as popular websites are often approached by many other competitors.
Tip #2:
You need to create a powerful landing page to capture all the leads that the e-book has generated for you as it makes its way throughout the internet. Input links to your websites into the e-book itself, and pre-sell messages to your other products can be placed strategically among your content so that it does not seem that you are selling too much in your e-book.
The whole internet marketing game takes time to master, so learn from those who have been there to shorten your learning time, and avoid painful mistakes.
Gab Chu has helped hundreds of Internet Marketers create wealth from their own online information product empire using strategies to better product creation, traffic tactics, secrets and techniques.
Get $19 worth of a FREE Report by visiting Trialed and Time-tested Informative Resources at http://loveformarketing.com/imsuccess/.
http://ezinearticles.com/?Top-2-Tips-on-Online-Marketing-With-E-books&id=2607264
