A Winning Attraction Marketing Plan
So you've decided to join a network marketing, or direct sales company, and you're going to market it online, but have you put together an attraction marketing plan?
The internet is an incredible place. It's open to the entire world, it’s open 24/7, and never takes a day off. But before you start to market online, you should be aware that a lot of people visiting the internet aren’t there looking to buy anything. Often they’re just there looking for a solution to a problem. Like Perry Marshall says ” people aren't looking to buy a drill, they're looking for a way to make a hole”. Attraction marketing is simply being there for people who are looking for a solution, (in your particular target market), and if your intent is to share information with them to help them solve their problem, then you will have plenty of prospects to market to.
Most of the time people are not actually looking for your particular product, or the business opportunity they can have with it. Even though your prospect may not know yet that they want it, they do know that they are looking for something. And if you can show them that you can help them find that something that will solve their problem, then you have the key to attraction marketing.
First, you'll need to have the value and skills that those people want to have, so they'll want to work with you, and so they can learn from you. They'll want to see what the value is of joining with you, and what they will gain from it.
You can never stop learning and improving yourself. Keep growing and getting better at what you are doing, and keep sharing what you're learning. A great place to start learning is The Renegade University, and it’s free. As your knowledge and skills improve, The Renegade Professional will take you to the next level and beyond.
There are many places online that attraction marketing will attract prospects. Social media sites have made it easy, and it's all free. Blogs, YouTube, Facebook, MySpace, Twitter, Squidoo, and HubPages are a few examples, and there's social bookmarking sites as well. With these sites you can connect with an unlimited amount of people. And a lot of these people will become very qualified as prospects for your business, because you can create relationships on these social media sites. These relationships can turn into sales and long term customers/business partners.
Attraction marketing, online or off, is all about building relationships, and the more skills and knowledge that you have to share, the more people will want to do business with you. Contact me at Success-In-Sponsoring.com to start your winning attraction marketing plan today!
