Label printing costs money. Bad label printing on the other hand costs more money that you do not want to pay. If you are budget conscious then obviously you will want to avoid the bad label printing decisions and minimize your printing cost. For you to learn how to do this, we have created this article to demonstrate the bad label printing decisions that people make. Learn from other's mistakes and hopefully you can make the correct
label printing decisions that will help you save money in printing.
- Using the cheap kind of paper – The first common bad
label printing decision is to use the cheap kind of paper. At the outset you might think it is the most affordable thing to do, but in fact, printing cheap labels can possibly lead you to printing more. Since cheap kind of labels use cheap kind of paper, they will of course deteriorate more quickly. The faster this happens, the more times you will need to print labels to replace them. On the long run, you will be paying more for those reprints. So make the wiser decision and invest in quality paper. Those will last longer and is more economical.
- Sacrificing color – Another bad decision in label printing is to sacrifice the color of your labels. While color labels are more expensive to print that plain black and white labels, their impact is not the same. In fact, if you plan on using those labels in business, that difference can cost you money. Product labels and warning labels without color are not noticed correctly. This hampers their functionality and in the end makes you waste money since the labels effectively do not do their job. Without color, those labels are almost meaningless, so it is crucial that you do not make the bad decision of sacrificing color. Make a point and print those labels with full color printing.
- Spot adhesives – Another bad decision in on
label printing is the use of spot adhesives. While placing certain adhesives in key spots are cheaper, it is also a generally a weaker. Labels using spot adhesives have the chance of loosing its stickiness early on in their lives. You will loose many labels this way and will not get your message across at all with your labels. The more labels you loose the more money is wasted in printing. That is why it is best to use proper sticker paper so that the whole label paper stock will stick more securely to their designated area.
- One time proofreading – Finally the worst bad decision that I know of is the “one time proofreading”. Most people are content with editing their designs and content just one time. Afterwards for them, it is off to the printer. In most cases this process may lead to the appearance of errors in the label design that must be corrected afterward. If you do not correct this early on, you might get stuck with lots of label rejects and mistakes. All that money will be wasted if this happens. So try to check the text and the design three times if necessary before sending it to the printer. Two or three people should work on this, just so that you can really get all the errors.
So those are the bad
label printing decisions that you should avoid. Remember them all well and save your money in the process. Good Luck!