Unless you have been living under rock, you have probably noticed that almost every single internet marketing expert has been using video squeeze pages to launch their new products or to give away their free reports.
So, why should you bother using video squeeze pages instead of text-only or audio squeeze pages?
Well, the answer is simple; video squeeze pages generate more opt-ins!
Let’s start with the facts…
Studies show that a good squeeze page could convert at rate of 5%. That means that 5 out of 100 will give you their name and e-mail address if you have a killer headline, nice images, good bullet points and a great call of action.
Now, a video squeeze page can easily convert at an amazing rate of 30% or sometimes higher than a regular squeeze page.
So, the question is: Why is it that they convert better?
It’s being said: “A picture is worth a thousand words…”
Imagine yourself looking at hundreds or even thousands of pictures being displayed at a rate of 30 pictures per second with a combination of sound, music, colors, etc.
By this time, you probably know that I’m talking about VIDEO.
A video is nothing more than a bunch of pictures being displayed one after the other with a mix of sound.
When we watch a video, more of senses are activated than when we are just reading or listening to anything.
You see, a video squeeze page will stimulate both sense of hearing and sight at the same time while a “Text-Only” squeeze page only stimulates your sense of sight. This is why they convert at a higher rate…
Somebody once said: “You have 4 holes in your head through which you can receive information and only one hole to give out information…”
Video squeeze pages send information to ALL of the “4 holes” you have in your head (your 2 eyes and your 2 ears) making it easy for you to receive the information you need to take action.
