With Britain still very much in a recession, many companies are going under for a variety of different reasons every day and this trend looks set to continue for months to come. When it comes to cost cutting, many marketing budgets are being slashed in order to save money. Although this is sometimes an absolute necessity, some companies have embraced their marketing as they see that in order to keep their current customers as well as gain some new one, the product must promoted correctly.
At Advansys, we have been busy designing, building and delivering brochure and ecommerce websites for those companies who want to fight through this difficult financial period. For large well known brands to relative unknown new brands, the design of the website is key to enticing customers to buy from the company.
Yakult (www.yakult.co.uk)
With a new advertising campaign coming out for the probiotic drink, Yakult needed a brochure website so have elements of the new advertising campaign as well promote the same brand values that they have become renowned for. The probiotic drink has been a household name for many years and their message of being good to yourself needed to continue. The website design clearly reflects the humour of the current campaign while the recipes and digestion facts promote the healthy side of the product.
Lucozade (www.lucozadeshop.com)
The well know sports energy drink wanted to revamp the ecommerce website side of the business with a new design to excite and teach users the benefits of the sports drink. Their ever growing product range needed to be clearly displayed showing the benefits of each product as well as continuing the brand values demonstrated in their marketing campaigns. The design manages to continue these brand values as well as set itself apart from the other Lucozade website. The success of the design has been reflected in the success in sales with many sales coming through the website each day.
Barloworld Handling (www.barloworldstore.co.uk)
Barloworld Handling came to Advansys as a brand new company that came to us without previously having an ecommerce website and very little brand recognition. We created a brand new logo for the company as well as design a professional and striking website to show off their material handling equipment products. The strong brand identity and user friendly design has brought some great business.
At Advansys, our many years of building high quality ecommerce websites means that we are able to deliver on time and on budget. Our brochure and ecommerce designs are tailored to your target market and brand values to ensure that the website is fully equipped to face the uncertain economic environment. For information on our brochure and ecommerce website designs, please go to the Advansys website or contact us direct.
