Increase Sales with a Call to Action

Use action words in all your marketing materials. A call to
action such as "call now," "order now," and "click here" can
dramatically increase your sales. Motivate readers to do
what you want them to do with action verbs. Give precise
instructions. Tell them exactly what to do. Give them a
direct order. Add an incentive or benefit to your order.

Here are examples of Call to Action:

- Pick up your phone right now and call our toll-free number
at 1-800-444-1234.
- Click Here To Download Your Entire Package Immediately.
- Order NOW before all copies of this limited edition are
taken! 1-800-444-1234.
- Ten ways to increase your Web sales immediately. Sign up
now to get this $39 value free!
- Increase your Web site traffic by 300 percent! Click here
to find out how!
- Browse our recommended home business resources! Click
here.
- Recommend this site to your friends!
- Check out these products you can sell for profit.

A "Call to Action" is one of many strategies successful
copywriters use. This proven copywriting technique can
substantially increase your sales ... so start using action
verbs in all your promotional materials!