If you are in direct sales, it is extremely important that you grow a healthy downline. Not only are you building a relationship with your customers through sales, but you should build a healthy relationship with your sales team. Here are 7 tips to generating a strong downline and keeping your direct sales business growing every day.
TIP #1: GET PERSONAL Your downline wants to know who they are working so hard for. Send a monthly newsletter will sales tips, monthly numbers, top salesperson, etc. Offer a free forum or chat group to your team so everyone can share ideas and offer support to one another.
TIP #2: BE AVAILABLE Schedule time to speak with your sales team often. Constant contact will show them that you care. This gives your team a chance to share their concerns, thoughts and ideas with you. It also allows them the opportunity to ask questions.
TIP #3: HOLD A CONTEST Offer prizes or free services to new recruits. Offer special discounts or coupons to the team member who recruits the most new partners.
TIP #4: WRITE ARTICLES Article marketing provides an avenue for free web site traffic. Write five articles, linking to a web site where your products are sold, then submit them to various free article directories.
TIP #5: EDUCATE YOUR TEAM Provide your current sales team with powerful information about your business and products. By educating your sales team, you will create an aura of excitement. This excitement pushes your team to recruit their acquaintances into this wonderful opportunity for self-based employment.
TIP #6: LOSE YOUR MIND Sometimes the silliest ideas are the ones that often get noticed in sales. If you’ve been playing it safe, get crazy with promoting your business. Print fliers, bookmarks, calling cards, booklets, etc. Go door-to-door and promote your business and sales opportunity. Focus only on promoting awareness of your business instead of sales.
TIP #7: DON’T STOP It has been said many times that for every 9 “no’s” you get, you’ll get one “yes.” Don’t stop promoting recruits, regardless of how many “no’s” you’ve had this far. Eventually someone will say, “Yes!” Sometimes the squeakiest wheel is the one that gets oiled!
