Joe Morton had a vision of capturing the essence of the Mangosteen and tapping its potential. As co-founder of XanGo LLC, (XAN from the word Xanthones and GO from the word Mangosteen), he is recognized as a category creator and is the first company of its kind in the world to market a premium beverage derived from the Mangosteen fruit. Privately owned and based in Utah, XanGo is powered by a global network of independent distributors. By mid 2007 XanGo products are being sold primarily in the U.S. and latter in were exported to Australia, Canada, Germany, Hong Kong, Japan, Malaysia, Mexico, Philippines, Singapore, Sweden, and the United Kingdom. XanGo has also set up operations in Taiwan as of October 2007. XanGo’s expansive international markets also include Germany, Sweden, Japan, Australia, New Zealand, Mexico and Canada.
The year was 1997 when Joe Morton who was then working in Southeast Asia when the idea to harness the mangosteen fruit’s potential was conceived. He studied the fruit and learned about its beneficial properties. What makes this fruit truly unique is that it contains Xanthones. Xanthone is a phytonutrient, found only in the mangosteen fruit. An amazing anti-oxidant, xanthones protect you from the damaging effects of free radicals. It may also play a role in the prevention of heart disease and cancer, among many other diseases. This allows each XanGo product, ranging from dietary supplements to skin care, to have its unique valuable quality.
One remarkable product of XanGo is their patented Pericarp Oil. For centuries Asian inhabitants fashioned a paste made of the mangosteen fruit’s peel and coconut oil to alleviate their skin conditions. XanGo has now tapped into that resource and come up with their own formula found in the XanGo Pericarp Oil. This oil helps to restore skin to its healthiest state, calming signs of inflammation and stimulating collagen production.
While we’re on the topic of skin care, another exciting fact is that XanGo has taken the beneficial qualities of the mangosteen fruit and harnessed it in order to create their latest family of products. The Glimpse Intuitive Skin Care line. Complete from cleansers, to toners, to creams and moisturizers, Glimpse™ Intuitive Skin Care represents the perfect convergence of nature, time-honored techniques and advanced, customized technology. It is the culmination of decades-long pursuit for optimal skin nutrition. Being the first of its kind, XanGo’s Glimpse Intuitive Skin Care line draws once again on the properties of the mangosteen fruit, deriving its most potent xanthone-rich ingredients, and refining it to give the Glimpse Intuitive Skin Care line it’s remarkable anti-aging properties. What makes it so glamorously unique is that the Glimpse Skin Care formula is literally intuitive! It adjusts to the condition of your skin.
The more you use Glimpse Intuitive Skin Care, the better it works for you. XanGo has truly set a new standard with this ground breaking skin care technology, and by following the strict green chemistry standards with the signing of the Compact for Safe Cosmetics, you are ensured performance-based nutrition and skin care without the use of harmful toxins.
XanGo Juice is XanGo’s flagship product. This concoction is made up of a blend of Mangosteen aril (attachment point of the seed) and pericarp purée, with juice concentrates of eight other fruits: apple, pear (juice and purée), grape, blueberry, raspberry, strawberry, cranberry and cherry. Pericarp is rich in xanthones which gives the juice a bitter taste. To compensate for the bitterness is where the additional fruit juices are added into the mixture. This patented formula is what gives the XanGo juice its unique flavor. There are no sugar or artificial sweeteners added to the patented XanGo juice blend. There are also no artificial colourings. The sweetness come from naturally occurring fructose from the added fruits and the refreshingly sweet and tangy flavour is what gives your taste buds a unique sensation that will keep you coming back for more.
Each XanGo Juice bottle is pasteurized as per government regulation. However, this process does not impede the nutritional efficiency of xanthones. With no MSG, gluten, vitamin K, sulphur or silicates, and with a pH level of 3.6, XanGo juice is safe for consumption by senior citizens, children, and lactating and pregnant women. There are no known contraindications between the XanGo juice product and other medications in the market. But, just like with any other dietary supplement, the limit to the amount of XanGo juice consumed varies from person to person, depending on a number of factors such as body size and body mass index. Consulting with a physician is advised before making any drastic changes to your diet.
More than just a company, XanGo has not turned a blind eye to our less fortunate brothers and sisters. Their humanitarian program XanGo Goodness strives to raise social consciousness and mobilize XanGo's global resources to serve, support and improve communities in need. Spanning four continents, from Asia to South America, XanGo Goodness has partnered up with respectable charitable organizations to provide monetary donations, advisory board participations, volunteer programs and partnerships in medical missions and community education.
What XanGo has achieved transcends the boundaries of distance, economy, industry and science. Blessed with the discovery of this fruit by Joe Morton, XanGo has made a conscious choice, the choice of not only creating a category, but of doing it the right way.
