An Easy Way To Write Articles To Promote Your Biz
by Ken Hill

If you're not a born writer, a simple way to begin writing
articles to promote your business is to write list articles.

Your list articles could be a top ten list or top seven list
that deals with a specific subject.

You could also write up a list of tips that deals with a
broad subject such as marketing or promotion, and then add a
catchy headline or title to your list.

Your list article could be without an introduction or you
could write up a few short sentences or paragraphs to lead
into your new list article.

With your introduction, write just enough to get your
readers interested in your article before going into your
list.

Some tips that will help you to maximize the success of your
list articles are:

1. Make each tip informative.

You could tell your reader the benefit of using your tip, go
into detail about how to use your tip, or define how your
tip works if you're writing about something that is new to
your reader.

One tip could simply state the benefit of using your tip, or
you could tell your reader the benefit of using your tip and
also how to use your tip.

The key is to provide genuinely useful information to your
reader. If you're able to do this, you'll be able to get
your articles published and achieve long term promotion of
your business.

2. Write for your target audience.

For example, if you wrote a manual on e-zine publishing you
could write up a list of ten e-zine promotion tips.

3. Use lots of white space.

Your articles will look cleaner and more professional, and
you'll be able to keep your readers, including your skim
readers, interested in your article.

4. Vary the length of your sentences.

Use short and long sentences to get your points across.

For example, if you have two or three short sentences in a
row, you could transform these short sentences into one
compound sentence.

You could also make these short sentences into one compound
sentence and one short sentence.

5. Write your articles as if you are writing to one person
or even talking to that person.

Writing your articles in this way will help you to add your
personality to your writing, and make it feel like you're
speaking directly to your reader.

6. Use the active voice.

Using the active voice will make your writing more
straightforward.

It will also help you to keep your list article from
becoming uninteresting or confusing to your reader.

7. Go over your article for mistakes.

Many article writers, even though they write very
informative articles, have a problem with spelling and
grammar mistakes.

Because they're easily avoidable, making mistakes like this
can make your writing seem amateurish and decrease your
chances of getting your article published.

8. Leave your list article for a couple of days and then go
over it again adding detail where it's needed and
eliminating parts of your article that are unneeded.

Afterwards recheck your article for mistakes.

9. Read your article out loud.

By doing this, you'll be able to make your article read just
like you speak.

You'll also be able to make changes to parts of your article
that don't flow very well or that are unclear to your
reader.

10. Have someone else read over your article after you're
done.

You'll be able to get honest feedback for your article that
will either tell you that you're article is really good or
that your article needs some work.

If you're article needs some work, getting this feedback
will help you to avoid making the mistake of promoting your
article before it's ready to be published.

11. Promote your e-zine in your resource box.

Promoting your e-zine in your resource box will help you to
successfully keep in contact with your readers and keep your
marketing message on their minds.

In your resource box, have your readers visit your site to
subscribe to your e-zine or have an email address
(i.e., subscribe@...) that forwards emails to
your subscription email.

Doing this will enable you to continue to get more
subscribers from your list articles even if you decide to
change list hosts or autoresponder services.

12. Promote your finished article.

Submit your article to article directories, article
announcement lists, and also to e-zine publishers.

Also post your article on your site, and keep your site
updated with your new articles.

Article by writer Ken Hill. Save loads of time promoting
your articles with this powerful tool for e-zine publishers
and article writers. Learn more now at:
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