ClickBank has a built-in affiliate program. It offers all features of a good affiliate program. There is no need to install any expensive scripts on your website. You can start signing up affiliates right away as soon as you open your account.

The beauty of ClickBank is that it integrates the affiliate management program with an in-built payment gateway. ClickBank is one of the most popular and easiest services to use for payment processing online. Sign-up is quick and you get approved and running in one day.

The ClickBank Control Panel is easy to use. You can get familiar with the whole system in no time. It costs $49 to open a ClickBank account. This is pretty cheap when compared with other payment processing systems. Once you open an account, all your transaction money gets deposited into your account. You are paid the full balance every two weeks.

I'm a member of probably about dozen different affiliate programs, and have literally hundreds of webmasters signed up in the programs I run myself. If you're serious about earning serious money on the Web, then you're going to be spending a lot of time checking out affiliate programs and tracking your responses. It's one of the easiest and most reliable ways to make cash with a website.

So far, we've talked about the kind of marketing plans that work through your website: banners, links, affiliate programs etc. But the website isn't the only way to get the traffic you need. In the next chapter, we're going to begin talking about how you can use e-mail to drum up business.