Both Google and Yahoo, they have their own system to definite the linkup of website and searching keyword. After linked, since there are two much website, so generation Page Ranking. How website can be listed in the first page by searching? It becomes an important things of the online shop. It is well-know that the sales opportunity will be higher when your website can be listed in the first page by searching.
The system of Page Ranking is upgraded and changed in constantly, the aim of searching engine is to find the best website as per user's wishing or meaning. (Remark: Now, the rule of searching engine is not find the most result, but find the right website as per user's meaning.)
There are some unchangeable page ranking rules for sharing as below:
1、Improvement meta tag index page of keyword.
2、More hyperlink exchanging。
3、Time of the website establishment, longer is better
4、High website contents density
5、High website's traffic.
6、Registered your website in famous searching engine. (Registered in more than thousands of searching engine)。
The above are parts of rules only, new rules will be continually added in order to fit user's requested. But now it is not easy to be listed in the first page by searching. For instance, need over thousands of the hyperlink exchange, and more than thousands of products, and over ten thousand of website traffic in every month..
Therefore, If you think you can not have success in Nature searching Ranking, it would be better to have advertising of Google Adwords or Yahoo Adwords, this is a payment service, not free, you can have your URL in the first page by competitive price, Google or Yahoo indicate that the URL is Sponsor Link.
I am one of webmaster from http://www.one-stop-china.com & http://www.one-stop-factory.com responsible for the internet marketing. My work is highly focused at selling the China made product online & associating the new technology to our online shop.