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Lbb London: The precision designer cufflink

Date Published: 28th August 2007
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Gazing over a collection of cufflinks so consistent in mathematical correctness, when gathered, resemble soldiers in immaculate uniform, marching in perfect formation, poetic stride. Abstractive is dominated by precision, with zero tolerance. The subtle placement of colour, ordered within, takes the edge off precision.

A designers hand possessed with such discipline to marry form and function, while gleaning materials that impress upon you textural influences. Smoothly extending the stem to cradle adornments and display all colours of a rainbow: Concluding, a sophistication expressed by precision, abstract and sense of colour, a truly beautiful cufflink.

Louisa Taylor and Pei-Nap Mok are the award winning design team behind the current LBB London cufflink collection.


Based in Birmingham’s historic Jewellery Quarter, The London Badge & Button Company has over 30 years experience in the design and development of fine cufflinks, buttons and men’s accessories and are the manufacturers behind many of the UK’s leading stores and fashion house collections.

Traditionally recognised for its strong & distinctive enamel designs, LBB’s current collection has expanded to use new & unusual materials for both its classic & contemporary cufflinks with matching accessories.

There’s a sense of precision inLbb cufflinks. That, perhaps significant technology lay behind the hands at work creating masters and models. Even laser welding came to mind, is it possible?

Toye kenning, owners of Lbb London cufflinks have been involved in manufacturing since 1687. They survived the industrial revolution and similarly, geared to survive the mass manufacturing revolution of today.


How?
Toye, Kenning & Spencer Ltd is a group of manufacturing companies founded in 1685, with a reputation for high quality craftsmanship and service. The Group, who have an experienced in house design team, were working on a new collection for the re launch of their retail brand LBB London. Keen to further develop concept designs that required complex master models, they approached the JIIC to assist in the 3D CAD modelling and to access the centres RP facilities and expertise.

The initial brief was to provide TKS with access to new technology in order to help implement their new product development plan for a range of cufflinks. The JIIC team assisted with CAD/CAM and RP and were able to provide the company with prototype and master models within a short timescale. This meant the product development time was shortened, speeding up the lead time to market and creating a longer buying period for the range.

Results
The assistance helped the company to ‘realise’ new designs which might not have been possible with internal model making skills
o The assistance helped the company to research and to test the market with new product
o The product development lead time was reduced
o Higher sales figures were generated as a direct result of new design reaching the market at the desired time
o The assistance demonstrated the use of RP technologies to other parts of the business and provided them with the opportunity to assess potential applications of new technology for the future.
A sound relationship has been developed with the Group and the JIIC is now working with the company to conduct a feasibility study into the use of laser welding for bespoke precious and base metal jewellery and medals, and the use of lasers for production methods, within their factories.

Could Lbb Cufflinks not be the very first precision cufflink?
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About the Author
Occupation: Managing Director
A modest business man with a keen personal interest in the evolution of styles and progress of fashion through the ages, In particular, the performance of the silk weaving and silk tie manufacturing industry in England and its continuing survival in the face of the mass manufacturing revolution. Based in the United Kingdom and very much part of the new bespoke movement that is happening on Savile Row the oldest and most famous tailoring precinct in the world. Based in the United Kingdom this online shop carries a truly unique collection of English made silk ties and cufflinks by renowned designers, including, Timothy Everest (Savile Row), Ian Flaherty, Simon Carter, Michelsons, Louis Feraud d more. Additionally we carry a small range of finely crafted wallets and belts. Buying online line is simple and secure, orders are generally despatched with in 24 hours and shipped to most regions of the world.
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