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Why you should set up your own website

Date Published: 02nd October 2007
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Author: Brigitte Jaeger-Dabek RSS Views: N/A PRINT ASK ABOUT THIS ARTICLE
When you are just starting your home based business, you may ask yourself, if you really need your own website.
First of all and before going to any details: the answer is yes, you definitely should have your own website - it will be crucial to your success.

Getting your own website and domain nameis the first step giving your business a professional presence.It’s well worth the cost.
The first benefit is obvious — your identity. Instead of an email address like xxx@aol.com or xxxx@yahoo.com, you will now have your own identity. When people email you at
xxx@yourcompany.com they will have the feeling they are contacting a real company. Be honest, when you get a mail from averagejoe@hotmail.com, would you consider this a business?

In addition, your website address (URL) will look like www.YourCompany.com, instead of something like this, www.members.aol.com/averagejoe/index.html. Which one do you

think your prospect would consider a real business?
As an affiliate marketer you will be able to market more than one product at a time and this could make PPC - especially Google Adwords - much more cost effective. For example you could create a theme-specialized and very targeted page “dataentry.html”, or eBay, or work at home - whatever you are marketing.

The other big benefit is that you can protect your affiliate
links against commission theft. Your affiliate links will
not look like
http://xxx.productname.hop.clickbank.net/ but like
www.yourdomain.com/encyclopedia.html
You can repeat this with any product you want to promote!And by the way: many directories and PPC-advertising-companies don’t accept affiliate links anymore, so how will you promote them?

When deciding on a domain name, there are a few important factors to consider.

Tips to help you selecting your domain name:
==> Avoid using the numeral “1” or “0” in your domain name, even if some artists tell you this way your site will be on the first page of a directory. Lots of people will confuse these with the small letters “l” and “o”.
==> Use a domain name that is easy to remember and has something to do with what you are marketing.
==> It’s also a good idea to do a trademark search to make sure the name is not already under trademark by another company.

Gitte Dabek is a home business expert. She is running a website listing and rating legitimate home business opportunities. Go here if you are interested to read more about Top Home Business Opportunities here:

http://www.top-home-business-opportunities.net



Tags: google, domain name, website address, yahoo, own website, important factors, benefit, home based business, mail, ebay, ppc advertising, affiliate marketer, encyclopedia, xxxx, advertising companies
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