I know a woman who is selling one of these little books on how to design cool business cards. Her pamphlet consists of 100 tips and a bunch of folded white paper. Her price? Five bucks a pop. Pamphlets are great because the production cost is cheap and they can be sold in bulk to companies who will give them away as a goodwill item. They are also an impulse buy based on cheap price and good information. Be sure to focus more attention to your bigger sales. Pamphlets can be given away if they are distracting customers from your more expensive packages.
A friend of mine has a book, not a pamphlet, but not a textbook either. He sold the rights to his creation, and did not even have to print or ship it; they handled everything. A couple hundred thousand copies later, he has a big chunk of money in his hand and he hasn't lifted a finger since he wrote it.
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