10 Winning Ezine Publishing Tips
by Ken Hill

1. Share your personality with your subscribers. Your
subscribers are more likely to want to buy from someone they
feel like they know.

2. Involve your subscribers in your ezine by asking them to
send in their profiles, tips and advice, or by asking them
to send in their articles for publication in your ezine.

3. Include testimonials or endorsements for your business
within your ezine.

Ask for feedback within your ezine and on your site to
gather more of these for your products or services.

4. Periodically run surveys or polls that give you
direction on where to take your ezine.

Keep your polls or surveys short and to the point. Only ask
questions you need to know at the time.

Also provide a bonus or freebie for taking your polls or
surveys to increase the number of your readers that
participate in them.

5. Write articles. Your articles will give you an effective
way to share your tips and expertise with your subscribers.

Your articles can also be used as a powerful promotional
tool that boosts your subscriptions.

6. Run an "Ask The Editor" section.

This section will not only provide answers or solutions to
your subscribers' questions but is also an excellent way to
increase your status as an expert in your field.

7. Provide a bonus or freebie for subscribing to your ezine.
You could provide ebooks, email courses, or access to your
membership site as a bonus for subscribing.

8. Provide your subscribers with special sales on
advertising in your ezine.

Your subscriber only specials will help you to get more of
your subscribers to purchase ads for the first time and will
also help you to get more of your subscribers to advertise
in your ezine on a consistent basis.

9. Promote affiliate programs to your subscribers by
recommending their products.

If you've already gained the trust of your subscribers,
writing recommendations will be very effective in increasing
your commissions. Only recommend products that you know
deliver.

10. Swap recommendations with other ezine publishers.

You could recommend another publisher's ezine in your own
words in exchange for that publisher doing the same for you.

You could also set up a recommended ezine section where you
and several other ezine publishers promote each other's
ezines.

In addition, you could successfully increase your
subscriptions by swapping recommendations in your welcome
message or on your "thank you" page that your new
subscribers are taken to after subscribing to your ezine.

Article by writer, Ken Hill. Learn tips and techniques to
help you successfully start your own ezine. Visit Ken's site
today at http://www.netpromarketer.com for more articles and
a great tutorial on ezine publishing.