Ask about Their Preferences
Get them to talk about what they like and dislike about how they've gotten IT support in the past. This can also give you a tremendous number of clues as to what they're looking for.
You also need to figure out at this first meeting if they have an emergency that has to be addressed in the next 24, 48 hours, 72 hours, or are they looking more for an IT audit, site survey, or technology assessment with IT sales.
Every once in a while they'll throw you a curve ball and prospects will want something totally different. It won't be an emergency and they won't really need a tech assessment, but most of the time, those are what they need.
Bring Your Clients to the Next Step
If you want to move from free to fee, if you want to move from sitting there and playing brain-picking-101 in the IT sales call to them writing a check to your company or signing on a credit card authorization for IT sales, then it's really important that you find out.
Make sure that you have something ready to offer them, that you have proposals that easily take care of their needs. Even better is to bring the blank forms with you so you're ready to have them sign on the dotted line for IT sales.
Copyright MMI-MMVI, Small Business Computer Consulting .com. All Worldwide Rights Reserved. {Attention Publishers: Live hyperlink in author resource box required for copyright compliance}
About The Author:
Joshua Feinberg has helped thousands of small business computer consulting firms get more steady, high-paying clients. Now you can too. Sign-up now for your free access a one-hour audio training program featuring field-tested, proven Small Business Computer Consulting Secrets.


Ask About This Article