How to turn your Newsletter into a Web Page...in 45 seconds!
by Michael Southon
Do you place back-issues of your Newsletter on
your website?
There are two good reasons why you should:
(1) It shows potential subscribers that you're
serious about your Newsletter
(2) Newsletters are rich in keywords, so it's
a very good idea to turn back-issues of your
Newsletter into HTML documents and then submit
them to the major Search Engines
Here's a little trick that will help you format
your Newsletter as an HTML document:
Copy the text of your Newsletter into a text editor
such as NOTEPAD.
Then copy the text from NOTEPAD into Microsoft Word.
You'll notice that in your Word document, each line
ends with a Paragraph Mark.
Now go to EDIT | REPLACE.
Place your cursor in the first field, where it says
'Look For'.
Now click on 'More' and then on 'Special' and
select the first item in the list ('Paragraph Mark').
The symbol for a paragraph mark will now appear in
the first field (a hat followed by a 'p').
Now place your cursor in the field below, where it
says 'Replace With' and type
. Then click on
'Replace All'.
You'll find that every single paragraph mark in
your Word document has been replaced with
.
Now copy the entire Word document into a new NOTEPAD
document and save it, using the file extension .html
(Note: NOTEPAD doesn't offer you the option to save as
an HTML document, but don't worry; just type .html
after the name you gave the file, and it will be saved
as an HTML document).
Close that html document and then open it again and
you'll find that your Newsletter is perfectly formatted,
with the exact same line breaks that you had in the
email version of your Newsletter.
