EUGENE, ORE. - Eugene based IDX, Inc. today announced the addition of Kratzig & Associates' Paul Kratzig to its suite of real estate clients. Kratzig now uses IDX, Inc.'s primary application,
IDX Broker, to display and completely integrate Multiple Listing Service (MLS) listings on his personal website. This allows him to retain leads generated from direct traffic, rather than losing out to the listing broker through the use of traditional framed MLS search tools.
The
IDX Broker application provides agents, brokers and other real estate professionals with the tools needed to create a competitive advantage in a growing real estate market.
The objective in developing a website with an integrated
IDX/MLS data feed is to generate new leads quickly at a low cost to the client. With automatic email announcements, custom client home views and advanced admin and integration controls, Kratzig's clients now have access to the entire MLS database on his website. This gives his website an advantage over those that don't integrate the MLS listings with the
IDX search tools and gives his listings free advertising on other real estate websites that also display the MLS data.
Additional benefits of using
IDX Broker Pro include the ability to automatically create featured listing pages, check the status of new MLS listings and generate automatic emails 24/7.
About Paul Kratzig
As the Principle Broker at Kratzig & Associates, Paul Kratzig specializes in vacant land brokerage and is recognized in his community as an authority on vacant land in the Puget Sound area. When Paul isn't involved in community activities, he is striving to meet all his clients' real estate needs.
About IDX, Inc.
IDX, Inc. creates solutions to connect sellers with buyers using innovative server-side technology. Headquartered in Eugene, Oregon, IDX, Inc. specializes in advanced web-based application development for industries and businesses worldwide. IDX Broker, the primary application developed by IDX, Inc., helps inventory and real estate professionals generate more new leads at a low cost to the client. For more information please visit
www.idxbroker.com.
