The seemingly recession-proof education sector is increasingly drawing the attention of private players, including SMEs.
Given the vast market size and the huge potential in the education arena, several mid-sized companies and corporate houses have started launching job-oriented courses to attract students. According to industry estimates, the Indian education market is currently pegged at Rs 1,50,000 crore.
“It is not surprising to see several corporate leaders and mid-sized companies rushing in to make the most of the boom in the education sector. Since investments in this arena are likely to yield greater returns than other sectors in the present economic scenario,it has witnessed a flurry of new players in the past few months,” said Tanushree Das, faculty member of St Mother’s International, a small-sized educational institute in Kolkata.
The untapped opportunities in the education sector are prompting new companies to set up e-learning forums, tutoring classes for school kids and coaching institutes. The learning platforms are established with an aim to provide mainstream education and management educational courses.
“The education sector is on an upswing and is expected to witness increased corporate participation and investment flow in the near future. Moreover, this trend will gain further momentum with every passing year as the education sector becomes highly specialised and develops more lineaments,” commented D Dasgupta, an analyst working with CMC in Kolkata.
A number of companies have already started raising funds to make heavy investments in the education sector in order to reap greater benefits in the long term.
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