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Range Rover Sport, Edged Ahead!

Date Published: 05th October 2006
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Author: Carol Mitchel RSS Views: N/A PRINT ASK ABOUT THIS ARTICLE
Ford Motor Corp. has expressed its avowal to hang on to Land Rover and Jaguar despite the fluctuating market trend that has caused great loss to most of the car giants but Toyota. Ford's predicament was worsened by the delivery problem which has prevented Jaguar XJ from reaching the showrooms. Said event resulted to wipe out sales in September. On the positive side of it, Rover takes its opportunity to shine through its Range Rover model.

Range Rover Sport sales increased by a quarter last month. Said figure has helped to augment the total overall Ford's figures by eight per cent to 33,527. Range Rover parts are meticulously designed and upgraded to boost performance and quality of Range Rover Sport. In a period of one month, the maker notched up a 1 percent increase in sales. The figures amplified from 3,425 to 3,469.


Range Rover is given two versions of engine - supercharged V8 and -400-hp 4.2L supercharged V8. The car also features on board rearview camera, 6-speed automatic transmission with CommandShift, rear-seat entertainment system with DVD player and touch screen navigation system with GPS satellite technology and nine-language voice recognition. It is priced at $75,750, MSRP price. On one hand, the latest from automaker called Range Rover Sport has added four-wheel Electronic Traction Control, Dynamic Response system, four-piston Brembo, renowned Harman Kardon Logic 7 digital surround-sound system, electronic air suspension, permanent 4WD and other essential features. This car has an MSRP starting at $57,250, more affordable than Range Rover.


With regards to the Jaguar brand, its XJ model has exceeded the expectations of the automaker. In fact, the sales yielded more than double this year. It soared to 73 percent and edged ahead at
3,354 cars sold.

Jaguar's spokesperson said, "We are in an extremely competitive market, and we are still in the process of refocusing the company's position, which has had some impact on sales. This is one month's sales figures, and there is one clear reason why they are down. The XK is the pointer to the future, and that enjoyed a particularly strong month. But the XK has had a strong performance which is showing the way ahead."


Tags: s sales, ford motor, satellite technology, market trend, range rover sport, model range
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