If you are on a lookout to purchase a domain or thinking of launching an online business, you should consider buying only a high Page rank (PR) domain from a
reputed source. Though there are several factors which can lead to the success of your website; page rank is one of the most important factors which can increase conversions on your website and can help you earn profit. Let us discuss this in a little more detail.
What is Page Rank?
Page rank is a link analysis algorithm used by Google search engine to determine the importance of that web page on the Internet. This concept was developed by Google founders Larry Page and Sergey Brin. The theory behind page rank is that most significant pages on the World Wide Web are those which have most number of links leading to them. Each link is considered as a vote and the more votes you have, the higher your page rank is. The rank is provided from 1 to 10, 1 being the lowest and 10 being the highest. If the page that contains your link is relevant and has a high rank, then the importance of your site will automatically increase. In layman terms, the more relevant the links are, the more value your website has. And if you
purchase a domain that already has a high page rank, you will save the time and effort of building a page rank and your website or business will start earning handsome profits right from the start.
How Can My Website Benefit from High Page Rank?
Here is how you can benefit:
1. If your website has a high page rank, other related websites will be more than willing to link to you. More links will further lead to better rankings for you. The numeric value of the page rank helps others gauge its value and hence your website will be deemed as legitimate in the eyes of Google.
2. Google will be crawling on your website more often due to the huge number of inbound links you have. This will lead to better indexing of your website on the Google if you keep on updating it with fresh content. This will indirectly help you in search engine optimization as you would be able to rank for more and more keywords. If you have other websites, you can link them to this high PR site of yours and the Googlebot will crawl and index their pages too.
3. You can sell space on your website for a high price if your domain has a high page rank. Most people want their ads to appear on legitimate high PR websites and are willing to pay good money for it. If you think of your website as a virtual real estate, you will get a higher rent for your property, if you own a
high PR domain from a reputed seller.
4. A high page rank domain will bring more traffic to your website. More visitors will mean more sales and therefore you will be able to achieve your business goals.
Therefore, it is recommended that you are thinking of launching an online business or owning a website, you should consider purchasing a high PR domain.