If I received a quarter for every time someone told me that it's
absolutely impossible to convert 30% of the subscribers on your
list, I'd have an extra million dollars sitting in my bank
account.
Well I'm here to tell you that it can be done ONLY by using a
systematic approach to converting your list. How is this done,
and is it difficult you ask?
Well if done correctly, it's possible you may even convert more
than 30 percent.
Using the traditional permisssions email marketing strategies
that most internet marketers use simply isn't good enough
anymore.
People are getting pitched to for products that they're not even
interested in eventually they become decensitized to the
offer. Yes, SPAM has hurt the email marketing industry but it
hasn't killed it...it's simply forced some of us to develop
alternative strategies to be successful.
In order to be successful, you simply need to create highly
targeted sublists and then pitch them an offer they cannot
refuse. Now, at this point you may be thinking it's very
difficult, however; it's not, so let me show you exactly how you
should do it.
Example: Let's assume that my ideal leads/market are stock market
traders/investors. He're how I would set it up.
I would create a optin-page offering someone a unique and FRE~E
ecourse or report which the website visitor needs to subscribe
to receive. Now, asking them for an email address and first
name IS NOT GOOD ENOUGH anymore, and this is where most marketers
get it wrong. You need more information to know exactly who they
are and what they're interested in.
In this example, I would ask for the first name, email address,
Trading Experience (drop down selection list which includes
"beginner", "intermediate" and "advanced" then, what do you trade
(drop down list "Stock", "Futures","Forex") and Trading
Style(drop down list "Swing", "Day","investor"). by having them
provide this info to you before subscribing you have now created
a pre-qualified, laser targetted subscriber database list.
You know exactly who they are and what they would be interested
in and that's invaluable information when you're trying to sell
them a product. If you're trying to sell them a Swing Trading
producut for beginners, let's say for example, you know exactly
which subscribers on your list would be interested in your offer.
When you go to send an email to that list, provided that you're
using a good autoresponder system, you can query your list and
find only the people that fit that description and then send them
an email with your offer....and since you've captured their email
adress you can do this over and over and over again.
You conversion with skyrocket!..particularly if you first
cultivate a good relationship with that list by providing good
quality content/information which is very important, in other
words, don't try to sell to them immediately, first offer them
quality information and PLEASE, when you recommend a product,
make sure you've tried it yourself before recommending it.
To me, anyone that recommends a product they haven't tried
themselves is unethical, so don't do this. Be helpful and
honest to your subscribers and they'll reward you for it.
As I already mentioned, your conversion percentage will increase
dramatically simply by pre-qualifying and cultivating your
subscriber before offering a product to them, however; if you
really want to absolutely skyrocket your conversion you have to
structure your product offer to subscribers using a a very unique
and systematic approach which I've perfected over the last couple
of years...
..and these are the same advanced conversion strategies I talk
about in my in my coaching program over at
http:www.intelligentmarketer.com where I'll show you how to
launch a product with the force of an atom bomb and make 30 times
more sales than you normally would.
Resource Box:
Shane Kukec is a Corporate President, Trainer and Publisher
of a popular newsletter "The Intelligent Marketer" at
http://www.theintelligentmarketer.com where he shows people
how to generate a substantial income using simple and very
powerful marketing strategies. Shane's also the developer
of 2 revolutionary new products guaranteed to help explode
any business quickly and easily: (http://www.jvmining.com)
(http://www.videoaudiogenerator.com). You can reprint this
article for free on your site or newsletter but the entire
article, resource box and live links must remain intact.