All experienced marketers know the old saying that “the money is in the list “. Network marketers have developed e-mail lists in many various ways over the years. Generally a sign up form is offered with a free giveaway. Someone simply fills out the form with a name and e-mail address to “opt in” to the autoresponder and the free giveaway is provided to them. In return for that, they generally understand that they have granted permission for whoever made the offer to follow up with other e-mails with other offers.
Several years ago the singular e-mail opt-in was taken a step further when software was developed that asked the first recipient to forward the offer to 4-5 of there friends in order to qualify for the free giveaway, or perhaps even a very low priced offering. Hence, list building became viral, meaning that a single e-mail to a single individual could be multiplied in a near exponential approach as each level of opt-ins continued to forward the offer to even more people.
The Web 2.0 World
Of course the latest to trend in the network and internet marketing community is the Web 2.0 world of blogs, YouTube, Twitter and the like. The use of videos in various social networks in order to communicate and establish a following with the subscribers has become ubiquitous. The net result of all this is that seemingly the most efficient way to communicate with potential subscribers, or even to acquire subscribers and customers these days is probably through the use of videos.
Videos have a number of advantages, as well as the ability to portray yourself as a sincere and trustworthy person in a face-to-face way. A potential subscriber or customer is more likely to buy from someone they feel like they know. So
consequently, it’s almost imperative these days that you use the video medium in order to communicate with potential prospects to turn them into eventual customers.
The New Viral Video World
The viral conception is that you would then draw traffic to introduce yourself to the prospect in a more personal way, offering them the opportunity to opt-in and use the same free software that you used to prepare the video. The prospect and new contact would in turn use his free new system to attract even more possible contacts for his list and yours as well.
As in the earlier e-mail systems, the originator of the viral distribution of the free software would gain access to each subscriber in the levels under him. So, what is presented is a method that provides a free and very clear-cut (even a cave man could do it) method of posting videos to the internet that have a particular purpose of giving away supplementary software in a viral approach to capture a fast growing network of contacts with whom you can maintain to build a relationship.
This new Easy Video Producer software method appears to offer a simple and easy, no cost way for the veteran, and particularly the relatively inexperienced non-technical networker to bring about effective use of videos for viral list building, and business promotion.
