17th November 2005
The most common way most people use Google to search for information; is to just type in a few words and click on the search button. However, as I'm sure you know, you are normally confronted with many thousands of pages to wade through, sometimes millio...
25th July 2005
You will often find me with my head in a book, studying the marketing and copywriting experts from the past.
It was whilst reading one such book, that I discovered how using a drop capital, can increase readership of advertising.
The book was: 'Ogi...
