12th November 2009
Most aspiring home stagers wonder whether they should get insurance when they start their business. This is definitely something to look into, but because your need for coverage will differ depending on the state, province and even country you live in, I ...
09th November 2009
I’ve always been one of the most expensive home stagers in my city, from the time I started my business, and I’ve never made any apologies about it. The way I saw it, and still do, was that it’s fine if everyone else wants to give their time away fo...
30th October 2009
I’m asked quite often about whether or not I bring an assistant with me to home staging consultations. The answer is no.
When I arrive at an initial consultation, I’m not actually doing the staging at that point. As we walk through the house, I’...
29th October 2009
Imagine yourself as a new real estate investor or “house flipper.” You’ve sunk a fortune into renovating your first property and you’re sure this is going to be the first of many successful “flips.” Instead, month after month of mortgage payme...
22nd October 2009
Vacation is usually a wonderful thing. Rest, relaxation and an escape from the everyday. But sometimes, a brief break from a job we hate forces us to face what life can be like when we enjoy our days rather than dread them. Long before the holiday is over...
28th September 2009
Articles on home staging or how to decorate a house to sell quickly in a slow real estate market often focus on de-cluttering and neutralizing (unfortunately, often to the point of blandness). There is also much talk of the importance of kitchens and bath...
22nd September 2009
There’s a new phenomenon I’m dealing with as the operator of a home staging training program that I’ve never had to deal with before.
I’ve been receiving many teary phone calls from people who have taken another training program who “just” ...
22nd September 2009
Not everyone who puts their home up for sale is happy about moving. In fact, some of the saddest stories you’ll hear involve families being forced to sell their home.
When New York home stager and Staging Diva Graduate, Susan Atwell, was contacted by...
16th September 2009
Anyone who has taken Staging Diva Home Staging Training or has attended an Ask Staging Diva Live event knows that I am honest and upfront about how the home staging industry works. It bothers me when I see companies operating unethically.
Home staging ...
11th September 2009
Staging Diva Graduate, Isabelle Gelderblom, is proving that home staging works in the saturated rental market in Wiltshire, England.
Isabelle’s company, iDESiGN Home Staging, was hired at the end of a two-hour home staging consultation where she help...
10th September 2009
If you’re concerned about what will happen if a home you’ve staged does not to sell, and what liability you have in the situation, you’re not alone. Many aspiring home stagers, and even established ones, share the same fear.
The first thing to re...
07th September 2009
If you’re struggling to decide whether or not you should start a home staging business in your small town, stop wondering and do some research!
In part one of this article series, I shared three questions you should ask yourself to help determine whe...
28th August 2009
To figure out whether or not your small town will support your home staging business, you have some homework to do.
Some rural areas are great for home stagers and others, not so much. Whether or not it will work is dependent on many things, so it is w...
17th August 2009
It disturbs me to hear of home stagers working for free. However, most of the aspiring stagers I speak with seem to think they have to do their first projects for free to rack up experience.
I have written many articles on this topic and I strongly obj...
11th August 2009
If you think you’d enjoy being a home stager but you’re not sure you want it bad enough to invest in training and other start up costs, here’s a question for you:
How do you know if it’s for you or not until you try it?
You’d be surprised...