21st May 2007
In baseball, it’s said that you know an umpire is top-notch when
you never notice his presence. If he’s doing his job, he won’t
call attention to himself in any way. It’s much the same for the
writer of a press release. When the recipient of a...
05th April 2006
The 10 Most Common Publicity Mistakes - Don't Sabotage Your Success!
by Bill Stoller, Publisher
Free Publicity, The Newsletter for PR-Hungry Businesses
http://www.PublicityInsider.com/freepub.asp
The number one rule of being successful in the wo...
02nd August 2005
How To Create An Online Newsroom The Media Will Love
by Bill Stoller, Publisher
Free Publicity, The Newsletter for PR-Hungry Businesses
http://www.PublicityInsider.com/freepub.asp
From time to time, people ask me how public relations has changed...
24th June 2005
Smashing the Myth of the Press Release
by Bill Stoller, Publisher
Free Publicity, The Newsletter for PR-Hungry Businesses
http://www.PublicityInsider.com/freepub.asp
A musician spends years honing his craft. He writes world-class
songs and per...
12th January 2005
Press Releases for Every Occasion
by Bill Stoller, Publisher Free Publicity, The Newsletter for PR-
Hungry Businesses http://www.PublicityInsider.com/freepub.asp
To many marketers, the press release is something of a "one size
fits all" propositio...