30th October 2009
Your computer system is one of the most crucial and fundamental tools for your business’ survival and productivity. Here are 10 simple steps to prolong your computer’s life and security.
1. Install anti-virus software that provides an automatic upd...
30th September 2009
The workaholic view of time management enables the addition of new clients, catching up on your to-do list; finishing back reading and learning about new developments in your industry. Properly viewed, however, time management lets you work productively s...
25th September 2009
As of November 1, 2009, all creditors will be required to implement an identity theft policy, a.k.a., a Red Flag Policy. While it may seem burdensome, doing so is relatively easy. Here are five keys to enacting compliant regulations:
1. Evaluate your...
18th August 2009
Once you’ve established a blog, you can use it for many purposes, including improvement of the search engine ranking of your company’s web site. To do so, here are 10 useful techniques you should consider to set your blog apart from the standard cooki...
21st July 2009
The Google algorithm relies primarily on inbound links to determine your web site’s ranking. Inbound links may be defined as clickable text on someone else’s site that goes to yours.
There are a number of ways to increase both the quality and the q...
08th April 2009
Content provision sites are becoming increasingly important in any comprehensive online public-relations campaign. Here are a few tips to help provide a beneficial experience for all involved.
1. Content provision sites offer articles of interest to t...
12th March 2009
Almost every day, we seem to be confronted by a reference to blogs or the blogosphere, and many people have considered starting a blog but are largely ignorant of the field.
In addition to blogs increasing your search engine ranking, they also provide a...
28th February 2009
A speaking engagement in front of target audiences or your own industry establishes you as an expert in your field and builds instant credibility. Here are some quick pointers on finding, delivering and following up on speaking engagements.
1. Resear...
28th February 2009
1. Find appropriate Bacon’s Directory.
Bacon’s provides PR directories with information about every publication in the United States. It offers three separate volumes on magazines, newspapers and web sites, all crucial in the process of creating a...
17th January 2009
In today’s economy, office business centers (OBCs) represent a viable alternative to commercial space for established organizations, professionals and entrepreneurs. Here are 10 facts you should consider in evaluating their relevance for your business.
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09th January 2009
1. The current credit crunch means only those with impeccable credit can get mortgages.
This canard, perpetrated by alarmist media reports, could not be further from the truth. Top residential mortgage companies evaluate applications on a case-by-case ba...
09th January 2009
1. Subscribe to ConstantContact.
ConstantContact, the most famous program for creating and distributing an online newsletter, only costs about $30 per month depending on the number of email addresses you wish to include. The program is recognized by ma...
29th December 2008
1. Mortgage rates are at record lows.
Recent government actions have created the most favorable rate environment.
2. Home prices have declined.
Current home prices provide a phenomenal buying opportunity. When combined with the mortgage rates, home...
05th December 2008
Compiling a media list is the first fundamental building block of any PR program. The following methods will help you to create one.
1. Use Bacon’s Directory.
Bacon’s Directory is the standard and best book to use for research. It costs about $3...
04th November 2008
Publishing an article in a national trade publication can present a daunting challenge, especially if the magazine’s circulation means you are competing against many other submissions. Here are some useful techniques to help you succeed at the task.
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