Dolly Kapil

name

Advertising On A Budget -- Using Print To Drive Traffic Online

03rd April 2008
I decided to try something a little different and illustrate the marketing challenges of a small business. I'm using one of my clients, PrescottWeddings.com. PWC is an online resource guide for couples planning their weddings. Along with a ton of infor... Read >

Advertising Methods: Understanding & Implementing Key

03rd April 2008
Being the Public Relations' Director for a major, online holistic journal, I often find myself brainstorming new and creative ways of marketing, and making our site not only visitor/client-friendly, but informative and entertaining as well. While we offer... Read >

Effectively Completing the Operations Plan Section of Your Business Plan & How To Get Your Contact D

03rd April 2008
The Operations Plan is a critical component of any business plan as it presents the Company’s action plan for executing its vision. The Operations Plan must detail 1) the processes that are performed to serve customers every day (short-term processe... Read >

7 Ways In Which You Can Overcome Excuses for Not Marketing Your Website by Writing Articles

02nd April 2008
Wannabe writers, are full of excuses as to why they aren’t writing yet. Many of these excuses can be changed to proactive statements with a mere switch in attitude and perspective. How many times have you read an article, and said to yourself, &ldqu... Read >

he Arrogant Writer: Five Ways to Nurture and Defend your Muse

02nd April 2008
Arrogance has a bad rap. We think of arrogant people as unpleasant to be around, full of themselves, and incapable of taking an interest in anyone else. However, when applied to one’s own writing, a certain measure of well-placed arrogance can be a ... Read >

A Theme-Based Website, Part 3- Choosing Affiliate Programs

01st April 2008
In parts 1 & 2 , I determined that developing a theme-based site is a great way to generate income. It's going to be a Wining situation for the search engines, my visitors, my merchants and ME. I've chosen a theme that I know (or can find out about) a... Read >

Affiliate Program As It Should Be

01st April 2008
Every off- or online business has a target of growing its market share. Under all other equal conditions the percent of the market, occupied by a company, means certain level of recognition, brand, exposure and, therefore, sales and income. For small bu... Read >

What Is Page Rank?

01st April 2008
Chances are you have been on the Internet and have been surfing in and out of websites looking for valuable information pertaining to a favorite topic or researching a subject for school or work. As you type in keyword(s) you match the information you are... Read >

Why You Need a Business Planning System NOT a Business Plan

01st April 2008
When someone mentions business planning we have been conditioned to think about writing a business plan. There are hundreds of books and articles, tons of software, an army of consultants, and a multitude government programs to help you write a business p... Read >

Soup to Nuts” Holiday Entertaining Guide

28th March 2008
(ARA) - As the holidays approach, it's natural for us to feel both festive and frantic and increasingly stressed as our list of errands gets longer than Santa's. To make sure that this season is about true holiday spirit and joyous time with family and f... Read >

Spanish Food - How To Make Spicy Gazpacho Soup.

28th March 2008
Home-made soups are so good for you - all that nourishing stock and chock-a-block full of vitamins and minerals. But ... who on earth could face boiling bones for hours on end during the scorching Spanish summer weather, not to mention preparing... Read >

Keeping Your Home Organized

28th March 2008
Now…as much of a challenge as it was to do all of that pitching, organizing, and cleaning, how do you maintain it and not let your stuff overwhelm you again? There are some easy steps to take"and they just take moments a day. Please don't email me... Read >

How To Boost Your Marketing Campaign With Visitor Tracking

27th March 2008
IWho cares, as long as they visit your site, right? Wrong! It is a fact that traffic, or the number of people who visit your site, could make or break an online business. After all, we cannot sell our products if no one would get to know about them. The p... Read >