17th August 2009
If you are very aggressive using Twitter as a marketing platform, it won't be long before you are maxed out on the number of people you are allowed to follow. Twitter caps the number of people you're allowed to follow at the greater of 2000 or 110% of th...
17th August 2009
Buying Twitter followers seems unseemly at first. If the point of Twitter is to build relationships and communicate with friends or associates, then purchasing a bunch of strange followers just doesn�t jive. However, in the world of marketing, things ar...
10th August 2009
Another way to think about your Twitter marketing is that the process of tweeting creates a constantly-changing web page that is heavy in content. Twitter pages are very indexable, and are in fact the type of website that Google really likes � heavy on...
10th August 2009
There is a classic business metaphor that associates being in business with walking down a hallway with lots of doors. Just walking down the hallway (the state of conducting some kind of business) will reveal opportunities that you could not see until yo...
08th August 2009
When using twitter, it is advisable to do two things: first off, to provide a lot of valuable information that is genuinely helpful; and second, to have some personality. Twitter is very much what you would call a "viral" phenomenon. It has the potentia...
08th August 2009
Based on the topics I write about, it could be easy to assume that I am against all forms of traditional marketing. This is not true. I am against marketing that requires a heavy investment on the front-end and that has a high or unknown cost per lead. ...
07th August 2009
When setting up your social media campaign, you might as well set up accounts at multiple blogs and social media web sites. Using Ping.fm, you can update multiple sites at once. The reason you'd want to do that is because there is both a search engine o...
05th August 2009
I have been trying out something called AddATweet which is a Firefox plugin that allows you to post tweets that appear on any web page to other users who also have the plugin. This Is a great tool for having conversations with other Twitter users of part...
04th August 2009
There is another micro-trend that goes hand in hand with microblogging; and that is micro video. Using a service called 12seconds, you can record very short videos (12 seconds in length) that accumulate into an ongoing series of posts just like a microblo...
08th July 2009
Recently, Twitter had a full-blown implosion. Word out of the Twitter camp is that there was a "spamcloud� (whatever that means). In response, Twitter suspended many thousands of accounts of innocent users.
It goes without saying that this is very po...
30th June 2009
You can have online conversations with other Twitter users, and there are a couple of ways to do it. You can direct message someone, which places a message in his account that only he can see, or you can reply to someone, which creates a message that can ...
29th June 2009
My favorite tool for managing Twitter is Tweet Later. Having a lot of followers won't really do you much good if you don't have time to update your account. It cannot be something that you update once a day or just whenever you feel like it. It must be do...
22nd June 2009
Twitter is RED HOT! Are you ready to join the Twitter army? Is it time for you to be a...
Twitter loser?
What follows is an easy, simple five step program for being a Twitter loser.
1. Sell like crazy. Posting useful information or links is for s...
19th June 2009
Twitter can be an absolute waste of your time, or it can be a powerful part of your online marketing toolbox. It just depends how strategically you use it. What follows are descriptions of three concrete tenets that you must follow to successfully use Twi...
