23rd September 2009
Pitfalls to Getting Your Email Opened
Whether you’re a channel manager or marketer, it’s important that your email messages get opened and read. Running your channel effectively and filling your lead pipeline often depends on it. Yet I think there...
07th August 2009
Having a system that can accurately track that both parties contributed to the sale is critical. A partner portal with deal registration, which is integrated into your CRM, is my recommendation if it is possible. I have seen many cases where poor technolo...
31st July 2009
I run into many folks who try to grasp the difference between managing a sales team that is selling direct to customers versus a team that is focused on selling through a partner network or two tier distribution model. The list below is not exhaustive, bu...
