16th November 2009
Over the years we have been constantly upgrading online expertise for our clients so that they are able to realize that its value is at par with what they do offline. Various factors like usability, packaging, pricing affect both in online and offline sce...
16th November 2009
Over the years we have successfully transformed our online expertise from being inclined towards sole SEO initiatives, to more business-oriented approach of creating precise website strategy and supporting it with effective SEO to get the sales results th...
28th October 2009
This topic is not only the most talked about but a common concern across all clients whom we speak with. The budgets spend by their Marketing teams on all their offline activities does not seem to meet the targets set by them.
What we realized was that...
27th October 2009
Your visitors usually have some questions in mind when they come to your website. It is necessary for you to proactively know these and accordingly brace up your website. The new visitors would have more elementary set of questions as compared to the ones...
27th October 2009
We all acknowledge the presence of our competitors – for offline we usually have their names on our tips however when it comes to online we have limited idea about them. This often restricts our potential to gain an edge over our online competition. The...
26th October 2009
Whenever we buy a service or a product, to an extent our buying decision is influenced by the salesman’s pitch about the same. This is equally true for a website. Your SALES RESULTS invariably depend on how close your website is to a live salesman. The ...
26th October 2009
Looking at the competition around, positioning yourself strategically is very important. Your website needs to convey to your visitors how you are the best in your industry. This also helps building the confidence of the website visitors and they feel tha...
22nd October 2009
Common to all visitors in both Online and Offline sales cycles is a line of defence that they take whenever they want to buy a product. Nothing new about it – only the myth that this resistance cannot be effectively addressed on your website has to be b...
22nd October 2009
Computer Training Schools : Target specific pains your courses address for visitors, so that they readily identify with them.
There is always a connection between visitor’s pain and their urge to get trained to address it. On the websites which speci...
01st October 2009
Over the years we at AftertheNet have often come across clients who have been stuck with the complacency of having a live website but not making any efforts to use it optimally. With the increase in cost of getting products/services marketed in the offlin...
28th September 2009
To be a cut above the rest you need to break the convention of regular meetings.
Your usual presentations are important of course:
• Presentations around what each department is doing
• what their targets are – where they stand currently
• wha...
24th September 2009
How often are your meetings about “Increase Sales – but No Extra Costs?” Maybe this is the topic everyone seems to be obsessed with – this is just the need of the hour. Everyone’s focus is to keep the purse strings tight but there is still the e...
11th September 2009
Returning visitors are those who return to your website after visiting it once implying that your website’s content is strong enough to make visitors come back. New visitors are the ones who visit your site for the first time and their high number shows...
11th September 2009
Website Visibility is creating your presence on the WEB. Common to all businesses is how to create visibility for themselves. Launching a website is not enough to get you Web visibility.
Website visibility will ease the ways for your potential customer...
08th September 2009
Social Media Marketing (SMM) involves using online communities like Twitter, Facebook, LinkedIn, Delicious, Digg, blogs etc for marketing & promoting your services. SMM includes set of activities for generating publicity through Social Media websites.
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