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Sherry Truhlar

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Award-winning benefit auctioneer Sherry Truhlar teaches volunteer auction chairpersons how to easily plan more financially successful fundraisers. For your own copy of her **FREE** AUCTION ITEM GUIDE offering fresh ideas on "what sells best" at auctions), sign-up at http://www.RedAppleAuctions.com. Sherry's expertise in auctions has been featured on shows like ISAAC on E! Style, Take Home Handyman on TLC, and in articles for The Washington Post Magazine, AUCTIONEER, and Georgetowner.
Joined: 01st October 2009
Articles: 32
URL: http://www.RedAppleAuctions.com
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How to Display Auction Items in the Silent Auction, Without Acrylic Frames

23rd December 2009
Copyright (c) 2009 Red Apple Auctions LLC One key to a good silent auction is to have an attractive vertical display. Acrylic stands are an excellent option, but if you prefer a different look, or are willing to spend more time creating something from ...

Four Ways to Invest in Your Benefit Auction Success

14th December 2009
Copyright (c) 2009 Red Apple Auctions LLC Whether you are a volunteer Gala Chair or a paid Special Events Manager, you want your event to be a success. Let's look at some investments which will make your job easier and make you look good! 1. Invest ...

Auction Item Ideas: A Potato Cannon

14th December 2009
Copyright (c) 2009 Red Apple Auctions LLC Those "can't-be-bought-in-stores" items will always sell well in a benefit auction. A potato cannon ... lovingly crafted by the school's maintenance department ... in an all-boys Catholic school ... is a perfe...

Fundriasing Auction Item Idea: Heavy Equipment Training School

14th December 2009
Copyright (c) 2009 Red Apple Auctions LLC What is the one item at your auction that gets guests talking? If you haven't found one yet, I have a great suggestion for you which would work in either the silent auction or possibly the live. Today I dro...

The Charity of Celebrities: Do Your Research to Enlist Stars to Your Fundraiser

11th December 2009
Copyright (c) 2009 Red Apple Auctions LLC Occasionally I'll have a conversation with a non-profit attempting to build awareness of their gala by inviting a well-recognized actor or musician to its event. The charity's goal is multi-faceted. The pres...

Charity Auctions Aren't Usually Appropriate Events for Clients to Attend

09th December 2009
Copyright (c) 2009 Red Apple Auctions LLC Some of the fundraising auctions we conduct have a diverse mix of guests. The crowd appears to be divided into three distinct segments - non-paying clients - non-paying or reduced-ticket-price employees ...

Benefit Auction Ideas: Four Strategies for Working with a Loud Crowd

25th November 2009
Copyright (c) 2009 Red Apple Auctions LLC Sometimes when I speak with non-profits about their benefit auction, they are adamant that their crowd is unusually loud. "Oh, our guests really like to party," one will say, or "They don't ever pay attention,...

Benefit Auction Tips to Reduce No-Shows and Ensure Guests Are Present to Bid

24th November 2009
Copyright (c) 2009 Red Apple Auctions LLC This past spring, one of my clients experienced a higher-than-usual 9.5 percent no-show rate at their benefit auction. If all of the no-shows had been seated together (they weren't), it would have amounted to o...

Benefit Auction Ideas: Farm-to-Table Items Are Popular at Auction Fundraisers

24th November 2009
Copyright (c) 2009 Red Apple Auctions LLC Whether you are a true gourmand or simply a gal who enjoys a good meal (I fall into this second category), you and your benefit auction audience will love a farm-to-table dining experience. This trend has been...

Benefit Auction Item Idea - Procuring Walk-On Movie and Television Roles

24th November 2009
Copyright (c) 2009 Red Apple Auctions LLC Items which are considered "one of a kind" will always sell well in benefit auctions. What could be more unique than getting to participate in a movie or television production! One of the most popular items...

Benefit Auction Ideas: How to Thank Donors

24th November 2009
Copyright (c) 2009 Red Apple Auctions LLC Without donors, your organization would have no benefit auction. So in order to maintain your event's good reputation, demonstrate good manners by thanking your donors. Remember that the donors - not the buy...

Be Honest, Why Are You Having a Fundraiser Auction?

23rd November 2009
Copyright (c) 2009 Red Apple Auctions LLC Imagine the scenario ... You've agreed to chair the Auction Committee for your favorite charity. You're excited because you have a lot of new ideas, but you also feel overwhelmed. You've heard that many bene...

Charity Auction Centerpieces - To Sell or Not To Sell

23rd November 2009
Copyright (c) 2009 Red Apple Auctions LLC Relationships between people can be complicated, but I tend to have complex relationships with centerpieces. As an event planner, I loved centerpieces. If I needed to "dress" the room in a cost-effective ma...

Benefit Auction Procurement Trend: Cocktail Instruction Parties

23rd November 2009
Copyright (c) 2009 Red Apple Auctions LLC Cocktails are popular! As I travel around the United States, I often read an article on the train or plane about a hot new cocktail bar, a cool new bartender with a tempting new drink, or even the best tunes t...

"Reverse Auction" Cash Appeals: Do They Adversely Affect Your Benefit Auction Bidding?

21st November 2009
Copyright (c) 2009 Red Apple Auctions LLC As part of our full-service consultation plan with clients, we often work with organizations to help them structure their benefit auction for maximum revenues. Part of our dialogue is centered around the timel...
 
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