03rd October 2005
Silver Surfers: Successful Online Marketing to Seniors Copyright 2005 Kinesis, Inc.
If you are marketing to an older audience, don't discount
the value of a website. People over 50 account for more
than 50% of discretionary spending in the United Sta...
13th September 2005
Successful Promotion is a State of Mind
Copyright 2005 Kinesis, Inc.
Every good marketing plan should have a section on ongoing promotion and publicity, which outlines ways of reaching your target market. These tools can do many of the same things p...
12th September 2005
Self Promotion Brings Business Success
Copyright 2005 Kinesis, Inc.
Your business success depends on your ability to promote
your services, your products, and yourself. Fortunately, promotion is simple. I know...you hate selling. "But, I'm not a bo...
19th August 2005
Attract Your Dream Customer!
Copyright 2005 Kinesis, Inc.
Have you clearly defined your target audience? These are
the prime buyers of your products or services. It is the
people or organizations you are pursuing actively as
customers. You don't ...
