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Matt Hockin

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Matt Hockin is President of Interactive Marketing, Inc., an Internet marketing company that specializes in helping other companies increase sales and leads by maximizing web site search engine visibility and "sales-ability" through the process of Web Site Optimization http://www.interactivemarketinginc.com.
Joined: 20th September 2005
Articles: 6
URL: http://www.interactivemarketinginc.com
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SEO Gap Analysis -- Understanding What It Takes To Get Top Search Engine Rankings

31st August 2006
Want to know what it will take to get your website ranked at the top of the search engines? It's all about links. Links are the most fundamental building blocks of the Internet and Search Engine Optimization (SEO). As Google explains on their technol...

Increase Your Web Page (and Landing Page) Conversion with Conversion Rate Optimization

31st August 2006
If you're looking for an easy and low risk way to increase your landing page conversion rates, then use the conversion rate optimization strategies outlined in this online guide. About Conversion Rate Optimization: Conversion Rate Optimization is ...

3 Advantages of using Electronic Press Releases

24th July 2006
A simple 1-page press release can be the most powerful marketing tool in your arsenal. Here are my top 3 reasons for using electronic news releases… 1) Media Relations You can send your press releases via email to the journalists and websites that...

How to Launch a New Website and Quickly Attract Traffic and Generate Sales

24th July 2006
So… you've got a great product (or service) and your website is now optimized to be a sales conversion machine. Now it's time for the next piece of the puzzle… getting targeted visitors to your website so they'll buy. This article covers the most effe...

Organic "Natural" Search Engine Optimization Vs Pay Per Click Search Engine Advertising

20th September 2005
When you purchase visitors or "clicks" from a search engine, this is called "pay-per-click" (PPC) search engine advertising (or PPCSE). Pay-Per-Click Search Engine Advertising allows you to quickly get top search engine placement by "bidding" (paying) for...

Using Free Publicity to Build Your Web Site Links and Traffic

20th September 2005
So, you have a great product or service, yet your web site is not getting the high rankings and traffic you desire from the top search engines like Google and MSN Search. You're not alone. This scenario is playing out all across the web, yet there is ...
 
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