Cathy Goodwin

name Cathy Goodwin, Ph.D., is a published author, speaker, copywriter and business consultant. Are you a solo professional who needs to sell yourself but can't afford to sound sales-y? Get my Fr*e Report: The 7 best-kept secrets of client-attracting websites http://www.copy-cat-copywriting.com/subscribe.html

Business

How to Sell Yourself by Sharing Your Success Stories

01st January 2006
Q. "My copywriter asked me to come up with success stories. But I'm a consultant. I go into companies and help senior managers develop relationships with employees and customers. I'm a great listener. How do I translate these skills into copy?" A. Open... Read >
E-Marketing

5 tips to Attract clients to your website with a long marketing message

13th November 2005
Like most solo professionals, you can't afford to sell yourself with hype. You want to create a friendly conversation with website visitors so you'll attract clients. But a website that doesn't attract and hold attention tends to grow cobwebs. It looks... Read >