13th October 2005
Predatory salespeople are everywhere –from the department stores
to car sales. Time and time again we've seen these salespeople hunt
like hounds trying to get their next sale, the next big commission. "Sell
at all costs!" "Do...
15th July 2005
Welcome to the world of direct mail! Chances are you've seen
direct mail just about every day in your mailbox. This has
proven to be an effective form of marketing, and one that
you should seriously consider.
As with other avenues of marketing, dire...
09th June 2005
When I was a child, all I wanted from life was to be able to play
every instrument under the sun. Pretty lofty goal, right?
I spent a couple decades learning numerous instruments, a couple
I mastered; with many of the instruments I considered myself ...
22nd May 2005
Finding your Niche Market: What do you want to be known for?
In my experience, there are two kinds of small business owners:
one that knows whom their market niche is and utilize it, and
another who tends to waiver or not want to "set in stone" their...
