Bonnie Kotch

name

E-Marketing

Working for Yourself…Did You Forget Something?

14th January 2006
Copyright 2006 Bonnie Kotch This happened to me recently and I don't doubt that it's happened to you. You tell me if this sounds familiar . . . I send an email to customer service of XYZ Company. I need an answer to my question and I think it's ra... Read >
E-Marketing

Hype. Captivating Copy or Crass Content?

05th January 2006
Copyright 2006 Bonnie Kotch Hype. I hate the word, I hate what it implies and I absolutely cringe when I see it on sales letters or web sites. It's a cheap form of sensationalism and I refuse to use it. So you will have to understand my embarrassm... Read >