21st June 2008
Practically nobody in the UK knows about Chevrolet.
Awareness of car manufacturer’s brands in the UK is interesting. Over the past 40 years the UK market has changed from 4 dominant suppliers to over 40 different brand names being available. In the 6...
14th April 2006
In 2005, NCAP commissioned a Europe wide MORI survey to identify the part played by safety in fluencing car buying decisions.
Those surveyed were asked to consider the most important aspects influencing their decisions once they'd found the right typ...
