Ralph Spence

name Ralph began selling cars in May 1966. Since then he has sold, face-to-face, some $200,000,000 worth of cars in today's money and enjoys this as value delivered to people's lifestyle. Most car dealers see the internet as a threat. Ralph sees it as an opportunity to freely share information. If people have a motoring problem they should be able to get information from car dealers. The internet is an opportunity to fully discuss motoring issues without what's said being dismissed as sales-talk. Ralph thinks the written word is clearer than talk. It's open to careful consideration by both writer and reader. When it's in writing mistakes can be identified and rectified

Automotive

People in the US just won't believe this.

21st June 2008
Practically nobody in the UK knows about Chevrolet. Awareness of car manufacturer's brands in the UK is interesting. Over the past 40 years the UK market has changed from 4 dominant suppliers to over 40 different brand names being available. In the 60s... Read >
Automotive

Research reveals customer concerns for safety

14th April 2006
In 2005, NCAP commissioned a Europe wide MORI survey to identify the part played by safety in fluencing car buying decisions. Those surveyed were asked to consider the most important aspects influencing their decisions once they'd found the right typ... Read >