15th November 2009
For a long time I was reluctant to add podcasting to my list building arsenal thinking it was simply another task on my already long To Do list and, to be honest, it sounded tedious ... manually submitting my podcast episodes to the various podcast direct...
05th November 2009
Members of my Easy Office Organization program and my private clients know that I'm a die-hard Outlook fan. I've tried many email and contact management systems over the years, but keep coming back to this one tool. Why?
Because it does everything th...
21st October 2009
This article has been inspired by one of the respondents to my recent survey who commented "I need clients not organization". This particular comment really stuck out for me because I feel that a lot of business owners become so focused on getting the cl...
28th September 2009
One of the best ways you can grow your list practically overnight and interact with your audience is to host your own Teleclass. After all they are a low-cost, yet simple, marketing strategy that you can implement on a regular basis to reach your target ...
23rd September 2009
Social networking sites originally became popular as a way for friends to stay in touch with one another and to keep up-to-date with what was happening in their lives, but they quickly became a place for business owners to grow their networks too. These ...
15th September 2009
When you start working with a new one-on-one or high-end client you want to set the scene for your relationship together and make them feel that they really have made the right choice in deciding to work with you - even though YOU know that they have!
...
25th August 2009
Let me share a secret with you that many successful online solopreneurs already know - you have to manage your business before you can market your business, and if you've been with me for a while you've no doubt heard me say this many times!
So, if you...
15th August 2009
Knowing how often to send emails to your mailing list is a big dilemma that many solopreneurs face. You don't want to bombard your subscribers with emails, but neither do you want them to forget you. One of my own subscribers recently emailed me to ask ...
05th August 2009
Part of running an efficient and organized business is making full use of the technology and resources available to you. It's great to set up systems and processes and have them work for you, but in order to fully automate your business you also need to ...
27th July 2009
As an online business owner you know how important it is to build your list in order to have a ready pool of clients, potential clients, and customers who are interested in your business and your services/programs. But as a list owner you also have a res...
01st July 2009
Whether your newsletter is a weekly, monthly or quarterly commitment it's important that you have a plan for keeping the production flowing. Your subscribers need to know that you will deliver exactly when you say you will, otherwise you will be in dange...
12th June 2009
So, you've written your ezine article and published it in your ezine - now what? Do you just let it sit there, never to see the light of day again, or do you repurpose it and let it really work for you to grow your list?
I say the latter - repurpose y...
05th June 2009
If you find yourself missing out on potential clients, contacts falling through the cracks, or not following up in a timely manner then your problem is simply a lack of an efficient contact management system!
So let me ask you:
1. Do you have a reco...
29th May 2009
For many solopreneurs they think that once they've set themselves up in business it's all about marketing, marketing, marketing. But there's one very important piece of the puzzle you need to have in place before you start your marketing ... and that's y...
14th May 2009
Over the years I have worked with many solopreneurs helping them to create their online marketing systems and stay in touch with their audience via a regular ezine (or electronic newsletter). Usually they come to me having already started to build their ...
