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Verena Veneeva

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Joined: 17th July 2006
Articles: 41
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Controlling and getting rid of student debt

09th November 2006
Most of the students nowadays fear debt (Education Guardian, 2006). However, debt is not necessarily a bad thing, if you can control it. Learning how to control it early on pays dividends for the rest of your life, as the likelihood is, you will owe some ...

Creating Brand Awareness through Effective Brand Names & Symbols

19th July 2006
There is no disagreement that effective branding through 'use of a name, term, symbol or design, or a combination of these' (Quester et al, 2001) can create brand awareness and recognition in the quickest manner. Companies use different kinds of 'Brand Na...

Consumer's Decision Making- Preeminent Tool to Analyze Consumer Behaviour

19th July 2006
Analyzing consumer behavior is perceived as cornerstone of a successful marketing strategy (Papers4you.com, 2006). Consumer behavior is ' the mental and emotional processes and the observable behavior of consumers during searching purchasing and post cons...

Corporate governance and its development

19th July 2006
There is no doubt that interest in corporate governance has substantially increased in recent years. Not only have separate states adopted their own corporate codes but also changes in corporate governance are directed at a global level. For developing ec...

Managing Cultural Diversity- A Key to Organizational Success

19th July 2006
Organizations around the world has been realizing the cultural diversity within organization is not a negative aspect, rather can facilitate organizational stalk for glory (Papers4you.com, 2006). However it is not an easy task to manage employees with dif...

Globalization - Economic Dimension

19th July 2006
In simple terms, the phenomenon of 'globalization' is perceived as increased inter-connectedness of the world (Papers4you.com, 2006). However there are three primary defining pillars of globalization that includes cultural, political and economic dimensio...

Creating Competitive Edge through Continuous Innovation

19th July 2006
Organizations around the world have claimed that they are 'innovative' businesses as they are creative (Papers4you.com, 2006). However to gain a competitive edge, it is imperative to realize that innovation always implies one step ahead of creativity wher...

Mergers and acquisitions

19th July 2006
During the last century the concept of business went through major changes in terms of the company ownership (Papers4you.com, 2006). Nowadays, fierce competition is no longer only in the access to market, but also in what regards to business ownership. Mo...

Analysis of Modern Portfolio Theory

19th July 2006
The foundation of modern portfolio theory (MPT) was introduced by Harry Markowitz in 1952. Thirty-eight years later, Harry Markowitz, Merton Miller and William Sharpe were awarded Nobel Prize for what has become a broad theory for portfolio selection. Mod...

Market Segmentation- Effective Tool to Capture Opportunity and Edge

19th July 2006
One of the most important pillar of marketing strategy is 'Market Segmentation' that is dividing a market into distinct groups of buyers with different needs, characteristics, or behaviour that may require separate products and marketing strategies ( Kotl...

Reducing Workplace Bad Stress- An Imperative Manager's Role

19th July 2006
It is a common argument that 'a fit worker is productive worker'. It is becoming a universal realization that demands modern organizational practice has increased chances of stress breakthrough among employees and it's becoming crucial for managers to ide...

Ensuring Effective Teamwork in Organization

19th July 2006
It has been becoming a common practice in organizations to produce high productive results through ensuring effective teamwork (Papers4you.com, 2006). Many experts have argued that teamwork is really an effective tool in organizations where work is highly...

Developmental and Child Psychology

19th July 2006
Imagine a child of one and half years of age playing with his toys, this child would not interact with other children except may be scream if one of the child takes his toy. At this age the child does not have the capacity to take into consideration other...

Rise of Entrepreneurship

19th July 2006
The word 'entrepreneur' was derived from French words 'entre', which stands for 'between' and 'prendre', which means 'to take'. The word was originally tagged to people who take on risk between the buyers and sellers or start a new venture (Barringer and ...

Healthy Living, Fitness and Nutrition – The Role of Diet in Health and Fitness

19th July 2006
Improving the quality of life through health and nutrition involve following a diet pattern and adequate levels of nutrition to prevent diseases and maintain physical fitness. Issues of malnutrition would be related to deficiencies of vitamins or nutrient...
 
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