Author Information
Scott Lambert
Member since 01st August 2006
Scott Lambert has over 20 years of experience that spans across the business field including management, marketing, sales, and operations for technology. He is one of the principal owners of Xcellimark, a top Internet Marketing firm in Orlando Florida, and has 10 plus years of experience in website marketing strategies, search engine marketing, e-commerce web solutions, and custom website design. Scott has conducted seminars on SEO strategies in the US and UK and works with clients throughout the US, UK, Canada, Barbados and Argentina.
27th February 2007
Directories Are More Efficient at Getting the Desired Results than Search Engines
Measured by how many clicks it took searchers to find what they were looking for, yellow pages were more efficient. On average, consumers used 4.6 clicks to fi...