19th December 2006
The many benefits of image compression include less required storage space, quicker sending and receiving of images and less time lost on image viewing and loading. But where and how is image compression used today?
Just as image compression has increa...
18th December 2006
Thanks to technological advances and the advent of the internet, image files have become one of the most common file types to be used and shared today. But along with their convenience, image files are often large, making them difficult to store and trans...
18th December 2006
PowerPoint presentations can be informative and eye-catching, conveying information in a unique and memorable way. Unfortunately, most PowerPoint presentations are also very large files that can cause major sending, storage and bandwidth issues.
PowerP...
16th December 2006
Your boss is 3000 miles away at a conference with the company's bigwigs, and has asked you to create a PowerPoint presentation for the occasion. You create a 15 slide masterpiece, complete with stunning digital images, flashy animations and the perfect ba...
15th December 2006
Research has shown that 42% of gamers play online games for one or more hours per week. 50% of people who play advergames will do so for 25 minutes. And 90% of people who receive advergame challenges from someone they know will not only play an advergame,...
14th December 2006
Advergaming is a term used to describe the use of computer games as a promotional aid. In theory, the advergame's main goal is to attract new and repeat visitors to websites. While playing an advergame, users are exposed to and interact with brands.
Th...
20th October 2006
Copyright (c) 2006 Scott Heath
Of all the files taking up storage space on your computer or server, PowerPoint® (PPT) presentation files require more storage space than almost any other file type. Photographic and other images require huge amounts of ...
05th October 2006
Copyright 2006 Scott Heath
We all want to be entertained these days; young and old alike. And as the age of internet surfers and video gamers increases so do your marketing opportunities. The effectiveness of passive visual advertising is on the dec...
