14th November 2007
If you do directory link submissions, you probably have seen offers that looked something like this: ‘Submit your site to over 300 other directories instantly!’ or ‘Let us do the directory submissions for you!’. I have to admit that, at times, Iâ€...
08th October 2007
Link campaigns are essential. Vital. The off-site foundation to your SEO effort. The problem is that the search engines, especially Google, are combating search optimization that appears blatant? Why? Because it’s all a part of the game. Google and t...
14th August 2007
Most businesses don’t realize that search ads can do a lot more than just bring in traffic. The full potential of search ads, like Google AdWords & Yahoo Ads, would fill more than a few articles. So here we’ll just look at one use – improvin...
07th August 2007
Anyone who depends on search engines for traffic – which is just about all of us – has a common disorder. It is our preoccupation with our rankings. It only makes sense that this be so widespread. After all, those rankings often ARE our business....
26th July 2007
Guarantees are great. The problem is that, in the SEO world, they’re an illusion. Here are just a couple of reasons why they are and why you should run the other way when offered one.
Everybody loves a guarantee. Businesses are often bui...
25th July 2007
Your SEO should be not only a long-term strategy, it must be a focused one as well. What does that mean? First let me tell you what it DOESN’T mean.
Many sites make their main keyphrase very obvious. That’s not necessarily bad SEO. The pro...
24th July 2007
Have you ever had someone, a fellow adult to be specific, speak to you in baby talk? Annoying isn’t it? Try doing it to someone you don’t know and you’re asking to be punched in the face. But that’s exactly what some people are doing in th...
24th July 2007
Does this sound familiar? ‘How say it is just as important as what you say’. It’s one of those clichés that tends to be said by people you have to listen to, but you don’t respect. You know the kind – they say things like ‘Let’s al...
05th July 2007
Is the click fraud problem too big? Short answer: No. For the long answer, and to understand why it isn’t, read on.
Click fraud is out there. It is a serious problem. And you should know everything you possibly can about it. BUT it should ...
01st July 2007
Web Usability. It sounds very simple. "It’s just how to use the Web, right? I already know how to do that." That’s not exactly right. In fact, Web Usability is the layout, construction, structure and navigation of your website. Does that sound simple ...
01st July 2007
Google's production is truly a thing of wonder. They are constantly churning out new tools that are truly fascinating, even useful. They're also very controversial. Google Maps' expansion to include street views of addresses has angered more than one resi...
