17th August 2005
Hey, that got your attention! You're probably sitting there with a raised eyebrow, and thinking... "Yeah, right!" Everybody knows that you have to have the best prices in town to be competitive... or do they?
Think about this... when you go to a Ford d...
17th August 2005
How many times has it happened to you? You walk through the doors of a place of busineess and here he comes - perfectly groomed with a smile planted across his face in greeting. Within two minutes he has talked non-stop and promised you everything, includ...
17th August 2005
Forget about the old-fashioned, outdated postcards with their yellow tinges and jagged edges. Today's professional postcards have them beat a thousand times over! Bright colors that create high impact, clip art the jumps off the page, and quality design s...
17th August 2005
1. Team Up
No one knows your market like you! What are the main characteristics of your target audience? Find someone else out there who isn't a competitor, but who reaches the same class of customers that you do. Team up with them to do joint promotions...
17th August 2005
Winter smells fill the air, cool breezes send the geese on their way, and frost steals the color from fall leaves. Yeah, it's that time of the year again. We get out our winter clothes and head for the malls. Shopping and the holidays go together like a h...
17th August 2005
Are you your own worst marketing enemy? Hey, I'm sure you wouldn't intentionally turn customers away... but we all make mistakes. In the following article you'll find some tried and true ways to lose sales and kiss your profits goodbye!
1. Distract The...
17th August 2005
There are a lot of excuses floating around about why people don't buy. Maybe you've heard some of them: it's too expensive, it's not at the top of my "must have" list right now, or even when a deals too good to be true... it's too good to be true. Custome...
17th August 2005
1. Find Your Niche
Chances are, you already have a target audience that you are marketing your products to. Let's face it, you're probably looking for ways to increase your market audience and profit...or you probably wouldn't be reading this article. He...
17th August 2005
1. Let Them Procrastinate
Yeah, procrastination has stolen millions of dollars from the pockets of business men and women just like yourself. The longer it works on the customer, the less likely they will be to open their wallet and hand over the dinero ...
17th August 2005
What is it that gives business life and vitality? Yes, sales. Without sales, our businesses will dry up and die. On the other hand, a healthy growth in sales means an increase in profits. Yeah, we business owners spend a lot of time watching for signs of ...
17th August 2005
Let's be honest... everybody knows that people are in business to make money. Yeah, customer's know you've got our eyes set on making a profit, but they still want to believe that you are in business for more than just their money. Do your customers know ...
17th August 2005
You don't have to spend a fortune to boost your sales! Take a look at these 10 quick and easy ways to send your profits to the moon without digging into you advertising budget.
1. Test and Evaluate
Have you ever wondered just how much of your advertis...
17th August 2005
When I say postcard, maybe you think of the old fashioned, jagged edged dull pieces of card stock. Think again! Today's postcards are vibrant, high-impact creations with clip art so real that it'll jump off the page at you. And the best thing about them.....
17th August 2005
Wouldn't it be great if you could foolproof your selling techniques? Yeah, no more customers walking out with empty hands... no more profits disappearing into thin air! Here are 4 secrets that will help you put money in your pocket, and lengthen your curr...
17th August 2005
1. Explore New Advertising Methods
The first sign that you might need to explore new marketing strategies, is a sharp decline in the effectiveness of your advertisment campaign. Yeah, you shell out a lot of hard earned cash to advertise, and the public t...