10th August 2005
By: Catherine Franz
1. Using Hidden Links to increase subscribers or for a contest. Place a not-so-easy-to-find link in your copy and then ask people to find it. Give them a prize or a freebie for finding it. Or you can give them the ebook aft...
10th August 2005
By: Catherine Franz [See Author's Biography]
1. Offline Directory - Create an online directory of offline resources. You could include names, phone numbers, addresses, etc.
2. eBook of Reviews - Publish an ebook of stuff that's related to your...
10th August 2005
By: Catherine Franz
"Learn from other's mistakes," my Mom always advised me. Learn from mine, save three precious marketing years, tons of frustration, energy, and come out way ahead of the game. Best of all, this will not create a loss of sales, as...
10th August 2005
By: Catherine Franz
Here is a quick list of components that make a website attractive. They are listed in layers of attractiveness beginning with the "must-haves" to the "nice to haves."
1. State the website's purpose up front and clearly. Do t...
10th August 2005
By: Catherine Franz [See Author's Biography]
The neurophysiological dynamics of understanding each email message is very complex. From that complexity, three basic phases float to the top that you will want to become familiar with. I'd like to lab...
10th August 2005
By: Catherine Franz
What is a Joint Venture? A joint venture is an agreement in which two or more businesses work on a project for a set period of time. It is usually with a specific project or a goal in mind. Joint ventures can be long-term, like...
10th August 2005
By: Catherine Franz
When stressed or blocked, it is wise to make a change so that we don't stay in that place. Yet, many times we forget some of the simple things that we can do for ourselves, quickly and easily to bring our inspiration back and incre...
10th August 2005
By: Catherine Franz
These ideas are for anyone that has a small budget to work with or is just starting to expand into exhibiting at trade shows.
You can even use these tips and techniques whenever you are speaking or presenting -- at Toastmaster...
10th August 2005
By: Catherine Franz
Imagine this, a co-worker enters your office and says: "Cathy, could I talk with you for a minute? I'm having a real problem with...." You glance at your watch and think of the report that's due in an hour. What do you do?
Wha...
10th August 2005
By: Catherine Franz
Keeping up with what words are in and out isn't hard. Yet, with all the other more important things on our to-do list, it doesn't get remembered easily.
1. Any archaic, stilted words, such as: hitherto, whereby, thereby, he...
10th August 2005
By: Catherine Franz
A Lifelong Learning Plan is a conscious, continuous engagement in acquiring, assimilating and applying knowledge and skills in the context of authentic, self-directed growth and challenge. It is rare for individuals to take this i...
10th August 2005
By: Catherine Franz
All of us know that the greatest gifts in life don't cost money. They do take time to think and create. Whether you are looking for ideas for a 21st birthday, 16th, 3rd, or 65th, these ideas will help you create some memorable mome...
10th August 2005
By: Catherine Franz
This is the survey result of 325 people conducted by myself so I can improve at my own book signings. After completing the survey, I saw the wealth of insight it had given me. I felt it was important to share it with a wider audien...
10th August 2005
By: Catherine Franz
The opportunities for getting free advertising for your product or services are only limited by your imagination and energy. There are so many proven ways to promote without cost and it's truly mind-boggling! Here are ten proven m...
10th August 2005
By: Catherine Franz
Here are 10 ways to expand your subscriber list:
1. Keep your subscription form easy to find on every web page. Preferably, add it on your navigational bar. If the form is to large for the bar or page, add a hyperlink and ...