01st January 2005
How To Reverse Engineer Your Success
by Michael Southon
The best and fastest way to learn how to make money
on the Internet is to buy the marketing books of
successful web marketers. You can find a selection of
marketing books at these sites:
...
01st January 2005
5 Power Tips To Double Your Online Sales
by Michael Southon
"How Can I Double My Sales?" - that must be the
silent prayer of thousands of webmasters.
There are two ways to do it: you can either double
your traffic or you can double your conver...
01st January 2005
Eight Tips for Ezine Writers
by Michael Southon
Have you ever wondered why Ezine Articles have become
one of the most effective marketing techniques on the
Web?
The reason is quite simple.
People very rarely go online looking for something t...
01st January 2005
Is Someone Plagiarizing Your Work?
by Michael Southon
About two weeks ago I received an article submission
that immediately attracted my attention. The title was
identical to the title of an article I wrote and which
was published in 'WebProNews' i...
01st January 2005
Why Aren't You Using CGI?
by Michael Southon
The very name CGI used to send chills up my spine. For
years I put it in the 'too-hard-basket'. But like most
things in life, CGI is not as scary as it seems. If
you have a cgi directory on your websit...
01st January 2005
What's Wrong With My Website?
by Michael Southon
I ask myself that question about once a month.
My website looks fine to me, but what are other
people seeing? And what are the Search Engines
seeing? Here's a checklist of 10 ways to optimize
your w...
01st January 2005
How To Use the Multiplier Effect in Web Marketing
by Michael Southon
One of the most exciting things about doing business
online is the Multiplier Effect. It's the principal
factor behind some of the fortunes that have been made
on the Internet.
...
01st January 2005
10 Tips For Ezine Publishers
by Michael Southon
1. Many Ezine Publishers use too many styles of separator
in their Newsletter. I recently saw an Ezine that used no
less than 7 different separators:
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01st January 2005
How To Create and Market Your own E-Book
by Michael Southon
The Internet presents an amazing opportunity for
anyone who knows how to research and write.
There's masses of free information on the Web - all
you have to do is gather it together and...
01st January 2005
Why Aren't They Buying?
by Michael Southon
You've polished your sales page over and over again
until it's gleaming with benefits. You're getting
plenty of traffic. And still - no sales.
What's wrong?
It could be the recession (although that'...
01st January 2005
Word of Mouth Marketing
by Michael Southon
'Word of Mouth' is still one of the most effective
marketing techniques, online or offline.
Joe arrives at your website and he likes it. In fact,
he'd like to tell Fred about it. It's just the thing
Fr...
01st January 2005
7 Simple Ways To Boost Your E-Book Sales
by Michael Southon
You can often dramatically increase your E-Book sales
by making a few minor adjustments to your sales page.
Here are 7 ways to increase your E-Book sales:
(1) Make sure your 'Order' ...
01st January 2005
by Michael Southon
My first year as a Cyberpreneur was a steep
learning-curve. I was an academic before
starting an online business, so I had a lot to learn.
But even if you were in offline-business before going
online, you may still have to learn...
01st January 2005
How To Make Your Resource Box Sell
by Michael Southon
Ezine Articles - they're everywhere!
And little wonder. They're one of the fastest
ways of building traffic to your website.
But what many people overlook is the Resource Box.
It's almost...
01st January 2005
by Michael Southon
A few months ago I was watching a stream meandering back and
forth across a flat plain in a high mountain valley. The stream
reached it's destination - a small lake - but only after dozens
of loops and curves. It occurred to me th...