Alex Cleanthous

Is The Internet Getting Too Crowded?

Years ago there were far fewer websites than there are today. With every day that goes by, more and more websites hit the internet for the first time, offering information, advice, products and services in the hope that they can make a decent living for ... Read >

Can A Business Survive Without Broadband?

When it comes to getting online, you have two choices. You can either go for dial-up, which uses a phone line to get online and therefore ties up that phone line whenever you are on the internet, or you can opt for broadband, which is permanently on, perm... Read >

Is Live Help Worth It?

There are plenty of ways that a website can interact with its audience, no matter what the purpose of that website may be. Part of the task of internet marketing is making it easy for surfers to use your site once they actually get there, so it pays to e... Read >

Are Your Postage Charges Putting Off Customers?

How many times have you visited a website, seen something that you liked for a few dollars, popped it into your basket… and then discovered that the postage charge effectively doubles the price of the item you want? This isn't uncommon online and whi... Read >

Can A Business Started In A Spare Bedroom Really Succeed?

We've all read those stories about people who started off with one tiny product, mailing it out to buyers from their spare bedroom and building up a website which gradually stocked more and more products as time went on. Before they knew it they had a th... Read >

Are Offline Business Directories Still Worth Advertising In?

Business directories can be a worthwhile place to promote any business, because a lot of people still rely on them to find a local business which appeals to their needs. But are offline directories still worth the effort it takes to get your details inclu... Read >

Why Information Is Still King

Ask any webmaster what the most important part of a website is and the vast majority will tell you it's the content. And quite rightly too, since good website promotion relies on having good content to draw people in. Some people point to the importan... Read >

The Value Of Asking Your Customers To Fill In Surveys And Questionnaires

If you take a look around the internet you will notice that some websites have surveys or questionnaires for their visitors to fill in and submit to them. The other thing you will notice is these websites are far outweighed by the ones that don't bother t... Read >

Can Any Online Business Have A Blog?

Online businesses are very creative at finding new ways to connect with their customers. They should be too, because it's a highly competitive market and the money and the orders go to the businesses that make the best impression overall. Connecting w... Read >

The Popularity Of Blogs As A Selling Tool

Blogging used to be seen as a social tool. It was a way of telling the world how you felt about things that mattered to you - and in a way that has never changed, even though many business owners have now cottoned on to the fact that blogging is a great w... Read >

Businesses Are Tying Blogs Into Their Website

Back in the old days, blogging was the reserve of the individual with an opinion to give on the world. It never even occurred to the average business person to even think about blogging for their business; if they did they probably would have been seen a... Read >

The Importance Of Getting A Balance Between Traditional And Online Advertising

In these high tech days where it seems like virtually everyone has an internet connection, it's easy to see why so many webmasters are constantly talking about the best ways to advertise their website online. There's online classifieds, traffic exchanges,... Read >

Why SEO Is So Important

SEO - or search engine optimization - is crucial to the success of any website. While businesses can rely on Google Adwords or other similar schemes to rank highly in the search engine results, they need to have a reasonable budget in order to make this ... Read >

Do Internet Business Owners Still Have Firm Working Hours They Stick To?

One of the joys of finally being able to give up your day job and devote yourself to your online business full time is being to arrange your day as you see fit. If you never liked getting up at 7am or earlier to head out and go shoulder to shoulder (or bu... Read >

Will The Threat Of A Recession Damage Internet Businesses?

If you read the paper or visit internet news sites with any regularity you will know that the word ‘recession' is appearing more and more in a number of different places. The impact of that word is sometimes reduced slightly by the addition of the word ... Read >