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Sandra Martini

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SANDRA MARTINI teaches small business owners how to create more success in their business while maintaining their sanity and having fun. Clients range from entrepreneurs, coaches, and virtual assistants to feng shui practitioners and real estate investors. Before launching her own business, Sandra spent over 17 years combined in marketing and operations for the White House, Peace Corps, AmeriCorps, and the entertainment industry. For more information and to receive the FREE special report,
Joined: 17th April 2006
Articles: 119
URL: http://www.thevirtualsolution.com
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Giving Back

13th August 2008
Have you ever noticed that people get incredibly happy whenever you unexpectedly think of them or do something for them? It doesn't matter if it's related to your business or personal life. Take Oprah Winfrey for example. At a live event a few years ag...

5 Must-Haves for Your Business Retreat

13th August 2008
Do you spend so much time working in your business that you never work on your business? The corporate world knows the value of taking time out for a step back, taking time to assess what is going right, what is going wrong and what just plain isn't going...

Are you a "Dynamic Dan", "Opportunistic Oliver" or "Scared Susie"?

30th July 2008
The book "Who Moved My Cheese" by Spencer Johnson and Kenneth Blanchard is a 98-page look at the various ways that we react to change. In the book, there are two mice and two mice-size humans and we see how each reacts when their cheese has been moved -- ...

"Where's the cash? 7 SIMPLE and PROVEN steps you can easily take right now to get paid faster"

24th July 2008
It's that time again. You send out invoices and sit and wait, and wait, and wait for your clients to pay you. Sometimes it's a matter of cash flow on their end, sometimes they are just too busy and forget and other times it's something little that they ar...

7 Simple Ways to Consistently Build Your Ezine List

23rd July 2008
One of the most popular questions I'm asked is "HOW do I build my ezine list?" or "How do I get more people to sign up for my ezine list?" There is NO magic pill to building your ezine list! Please read the above sentence again. Trust me, if a ma...

Where are You in the Hierarchy?

20th July 2008
There is what I call a "Hierarchy of Connection" - the higher the level of your connection, the more credibility you have and the more likely prospects are to turn into clients and refer others to you - think of this as the "know, like and trust" factor y...

3 Steps to Getting The Most Out of Conferences and Workshops

20th May 2008
Once you return home from a conference or workshop, it's easy to forget all the things you learned and promised yourself you'd implement. After all, you're back in your regular environment: your family needs attention after you've been gone, work tasks...

What business are you REALLY in?

01st May 2008
Many businesses spend thousands of dollars branding everything they do to create a familiarity with their prospects and customers and yet, sadly, miss the boat completely when it comes to their service. In the last week, I experienced each of the follo...

The Top 5 Ways To Build A Quality Prospect List

30th April 2008
Every time you turn around these days, people are telling you that you need to have "a big list". Is this true? "Yes. . .and no." Truth is, you must have a list of qualified prospects who relate to you AND who want to purchase the products and servi...

Do You Suffer From Marketing Overwhelm?

29th April 2008
It's Monday and you get an email indicating that writing an ezine is THE way to get new clients. You drop everything and start working on an email newsletter. It's Tuesday and your friend calls and says that he heard the best way to get publicity is pa...

Do You Know YOUR *Why* For Publishing An Ezine?

28th April 2008
I received the following question yesterday: "How do I get started publishing and marketing my ezine?" While the question is broad enough to warrant its own seminar, let's discuss the "How do I get started publishing?" question this week and the "marke...

Which is Better: Direct Mail, Teleseminars or Webinars?

25th April 2008
With every new technology, comes groups of users who immediately want to dispense with the old. Now that webinars are becoming mainstream, I've had a few clients ask which is better to use in their business: old-fashioned direct mail, teleseminars or webi...

Are You Client Friendly?

25th April 2008
There was a teleseminar I was interested in attending last week (promoted in a colleague's e-newsletter) and so I dutifully clicked the "register here" link. That link took me to another web page (after 3 tries), which gave me another description of th...

The Most Common Client Objections and How to Deal With Them

02nd April 2008
"A desire can overcome all objections and obstacles." -- Anonymous Think about the above quote for a second. When you want, I mean REALLY want something, you can almost always rationalize getting it. You find a way to overcome that nagging little voice...

Does Your Elevator Speech Pass the Goldfish Test?

31st March 2008
Hello! How are you? So what do you do? The clock has started. I've just met you and within those first several seconds have formed an opinion of your success, your income, your education, etc. Studies show that the average American has a nine second...
 
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