15th May 2008
If you are currently implementing search engine optimization (SEO) for your website or are thinking about it, then this article will be worth tens of thousands of dollars for you.
Conducting effective keyword research from an SEO perspective is critica...
11th May 2008
As an online marketing agency we get a lot of small businesses contacting us to help them make money on the Internet. One of the core services we offer is PPC setup and management, with a focus on Google Adwords. Yet one of the most common statements we h...
25th April 2008
If you are only just starting to think about creating an online business for yourself, it’s understandable if you feel intimidated by the sheer number of people already out there doing exactly the same thing.
How can you compete with people who have ...
16th April 2008
It’s possible to make a lot of money from a blog, but if that’s your goal you need to be thinking long term and have a good base from which to start.
Firstly you need a subject for your blog. Many people make the mistake of writing about anything ...
08th April 2008
If you’re trying to sell something online it would make sense to target as many people as possible in the hope of making lots of sales, right?
Actually no – nothing could be further from the truth. Your best bet is to target a much smaller group o...
04th April 2008
A good solid email list can be worth a lot of money to you as an internet marketer. With this in mind it’s obviously in your best interests to get as many people signed up for your list as possible – legally and legitimately.
But people won’t add...
01st April 2008
A successful brand is the marriage of your own strengths with what your customer base wants. That’s why it’s essential that you don’t rush into any kind of business before you decide what your brand is all about.
So what exactly is a brand?
P...
27th March 2008
We always hear that the content of a website is the key to its success. Without good articles, news, blogs and similar items, a website is doomed to fail.
But what about the graphics? How important are they to the overall success of a website?
Let...
02nd February 2008
Have you ever tried a product and recommended it to other people? That, in a nutshell, is what a viral marketing campaign is all about.
In order to create a successful campaign, you need to create buzz around your product. You need to give it the wow...
09th November 2007
Big changes are happening at Google. If you regularly use the Google search engine you will soon be affected by these changes Ð although thereÕs a chance you may not even notice them to begin with, as they will be in the form of links in the blue bar wh...
06th November 2007
In order to compete in todayÕs marketplace, your website must be of the highest quality. Several elements must combine in order to present a persuasive website that is capable of raking in the profits.To this end, you must start with a headline that is t...
01st November 2007
If you are thinking of using Google AdWords to beef up your websiteÕs advertising campaign, take a look at the Google traffic estimator before you make any firm decisions on which keywords to try.This relatively new tool allows you to try out specific ke...
22nd October 2007
The possibilities that sites such as Squidoo, Facebook and MySpace offer are huge for savvy online marketers. They allow you to introduce your business to a whole new group of people, provided you use them correctly.It all starts with your profile. This s...
12th October 2007
Podcasting is the distribution of an audio file via the internet, often using RSS feeds to make it available for a wide audience to pick up and listen to.The best known sites for downloading podcasts are iTunes and the fairly new podcasts.yahoo.com, and m...
08th October 2007
The first impression a person has of your website will very likely determine how long they will spend looking around it. Trust is a big issue on the internet, and it is your responsibility to make sure every concern a potential customer may have is resolv...
