04th June 2007
Copyright (c) 2007 Donna Gunter
Recently I had a conversation with a REALTOR who had paid a good chunk of change to Google for his Adwords campaign. His complaint? He got lots of traffic (and paid Google for lots of clicks) but none of them turned into...
24th May 2007
Copyright (c) 2007 Donna Gunter
In the last few years, I have seen membership subscription websites take the Internet by storm. Most subscription sites offer their subscriptions for a fee; however, a handful offer their information for free to anyone w...
21st May 2007
Copyright (c) 2007 Donna Gunter
Being the Internet geek that I am, I spend lots of time online looking at websites and collateral materials of various kinds of businesses. Almost unfailingly what I notice is that if I compare all the marketing materia...
17th May 2007
Copyright (c) 2007 Donna Gunter
With all the information online about tools and techniques available to help someone effective manage and run an online business, how do you ever decide which ones are truly useful to have in your business management too...
03rd May 2007
Copyright (c) 2007 Donna Gunter
Most online business owners are conducting fairly regular web searches. Typically the kind of information that they're seeking include local and national competitors, keyword research, and searches for resources for a p...
26th April 2007
Copyright (c) 2007 Donna Gunter
Google Alerts are a handy little email notification service provided by Google to let you know when new information in which you might be interested has been posted somewhere online and spidered by the Google searchbot. ...
19th April 2007
Copyright (c) 2007 Donna Gunter
I was reading James Patterson's novel this weekend, "Sam's Letters to Jennifer." Part of the premise of the book is that the main character, Jennifer, learns about the life of her grandmother, Sam, through the letters S...
05th April 2007
Copyright (c) 2007 Donna Gunter
A squeeze page is a stand-alone page that is typically used as a lead generation or landing page for a special offer or marketing campaign. It offers the visitor access to some piece of information in exchange for the vi...
29th March 2007
Copyright (c) 2007 Donna Gunter
Viral marketing can best be described as a marketing campaign that permits you to reach a large number of people quickly online, much in the same way a human cold virus might spread throughout an office complex. The onl...
15th March 2007
Copyright (c) 2007 Donna Gunter
I've been blogging now for about 2 years, and I'm amazed at the amount of traffic that I get from my blog and the number of people who tell me that they first heard about me from my blog instead of my website. The word ...
08th March 2007
Copyright (c) 2007 Donna Gunter
Recently I had a conversation with a voiceover expert who had paid a good chunk of change to Google for his Adwords campaign. His complaint? He got lots of traffic (and paid Google for lots of clicks) but none of them ...
01st March 2007
Copyright (c) 2007 Donna Gunter
Many times when a business owner picks a domain for her website, the domain name that is chosen and used is the name of the business that's already been established, or perhaps the owner's name is used. However, a perso...
22nd February 2007
Copyright (c) 2007 Donna Gunter
How do you find your niche, target market, tarket, niche market, ideal client? Whatever you call it, you need to define it for yourself to be successful in business. Whatever you want to call it, the way I define thes...
15th February 2007
Copyright (c) 2007 Donna Gunter
As someone who writes a new article each week and submits it to online article directories, the thought has occurred to me more than once that I should have my own article directory, as well. Your own article directory c...
08th February 2007
Copyright (c) 2007 Donna Gunter
While I'm not completely averse to hard work, I see no need in working hard when I don't absolutely have to. One way that you can work a bit easier in your online business is to re-purpose any articles or content you're...